Marketing Revenue Operations Lead
Job in
Aberdeen, Aberdeen City Area, AB10, Scotland, UK
Listed on 2026-06-04
Listing for:
Guesty Inc.
Full Time
position Listed on 2026-06-04
Job specializations:
-
IT/Tech
Data Analyst, CRM System, Business Systems/ Tech Analyst, Data Science Manager
Job Description & How to Apply Below
· Senior#### About The Position Guesty is the all-in-one platform helping hospitality businesses around the world automate, optimize, and scale their operations. We’re a fast-growing global startup that’s transforming how the industry works — from guest experience to business growth.
With a powerful suite of features and integrations with 150+ industry partners — including Airbnb, Vrbo, , Expedia, Google Travel, and many more — Guesty empowers property managers to deliver top-tier guest experiences while running more efficient, data-driven operations.
We’re proud to have over 800+ team members across 16 countries worldwide, all working together to build the future of hospitality technology.
If you’re looking to grow your career in a dynamic, global, and impact-driven environment, we’d love to hear from you.
We are seeking a
** Senior Marketing Operations & Automations Manager
** to architect, optimize, and scale the systems, processes, and programs that drive marketing performance and pipeline acceleration. This role is equal parts
** strategic leader**,
** process architect**, and
** technical expert**—owning the tools, automation, and data flows that power marketing execution and lead management.
You’ll be responsible for ensuring our
** Hub Spot
* * environments and liaising with the Salesforce admin team in IT Systems environments are seamlessly integrated, leveraging
** AI-powered lead enrichment tools
** to improve data quality and lead intelligence, and automating the lead journey from first touch to pipeline creation. You will play a critical role in enabling the marketing team to execute campaigns effectively while delivering actionable insights to drive growth.#### Responsibilities
** Marketing Technology & Infrastructure
*** Own and optimize the
** Hub Spot
* * Marketing Hub including Chilli Piper routing and ensure seamless integration with
** Salesforce CRM**.
* Own the customer journey touchpoints and lifecycle stages to drive continuous improvement in marketing workflows, data management and campaign execution speed.
* Lead system architecture and process design across marketing tools, ensuring a scalable, connected, and efficient Mar Tech stack.
E.g Clay, Apollo .) to enhance lead quality, segmentation, routing and customer journeys.
** Inbound Lead Automation & Lifecycle Management
*** Build and manage
** automated lead capture**,
** routing**, and
** nurture workflows
** to ensure leads are effectively engaged and converted and deliver personalisation at scale
* Design and implement
** lead scoring models
** in Hub Spot to prioritize high-intent leads and accelerate handoff to Sales.
* Ensure data integrity, enrichment, and compliance with global privacy laws (GDPR, CCPA).
* Knowledge of leading automation tools such as Make (or Zapier/ N8N) to manage complex lead routing and enrichment processes.
* Establish and manage processes for handoffs between marketing and sales including seamless process alignment with tools inc Highspot.
** Data, Analytics & Reporting
*** Build and maintain
** dashboards and reporting frameworks
** in Hub Spot, Salesforce, Inbound and Outbound stacks, and BI tools that track key marketing KPIs, funnel metrics, and conversion rates.
* Collaborate with the wider Marketing team, Rev Ops and Sales Ops to ensure
** closed-loop reporting
** and actionable insights across the revenue funnel.
* Drive
** attribution modeling
** to accurately assess channel and campaign performance.#### Requirements
* 5+ years of experience in
** Marketing Operations**,
** Revenue Operations**, or related roles in high-growth B2B SaaS environments.
* Deep expertise in
** Hub Spot** (certifications a plus) and
** Salesforce CRM**, including complex integrations and workflow automation.
* Hands-on experience with
** AI-powered lead enrichment and data tools** (e.g Clay.).
* Proven success designing and executing
** lead lifecycle strategies**,
** scoring models**, and
** automation workflows
** that accelerate pipeline creation.
* Analytical and data-driven—proficient with reporting, dashboards, and data analysis to drive decisions and optimize performance.
* Strong understanding of
** privacy laws** (GDPR, CCPA) and experience with
** data governance
** best practices.
* Collaborative leader with excellent cross-functional communication skills, partnering with Demand Gen, Product Marketing, Sales, and Rev Ops teams.
* Self-starter with the ability to manage multiple priorities in a fast-paced, scaling environment.
** Guesty is proud to be an Equal Opportunity Employer. We provide equal employment opportunities to all employees and applicants regardless of any characteristic protected by law.*
* #J-18808-Ljbffr
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