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Digital Marketing Executive
Job in
Aberdeen City, Aberdeen, Aberdeen City Area, AB10, Scotland, UK
Listed on 2026-02-18
Listing for:
Major Recruitment
Full Time
position Listed on 2026-02-18
Job specializations:
-
Marketing / Advertising / PR
Digital Marketing, Social Media Marketing, Digital Media / Production, Marketing Communications
Job Description & How to Apply Below
Job Description
We are currently recruiting for a creative, driven, and proactive Digital Marketing Executive to lead and deliver engaging marketing initiatives across multiple digital channels. This is an exciting opportunity for a those who thrive in a fast-paced environment and is ready to take work on marketing strategy, brand development, and campaign execution.
You will be responsible for strengthening brand presence, creating compelling content, managing digital platforms, and supporting business growth through innovative and data-driven marketing activities.
Key Responsibilities- Manage and maintain the company website, ensuring content is current, engaging, and aligned with brand identity.
- Plan, coordinate, and execute multi-channel marketing campaigns across email, digital, and social platforms.
- Create and optimise paid advertising campaigns (e.g., Google Ads, Linked In Ads, social media), tracking performance.
- Develop engaging, on-brand content including blogs, articles, case studies, graphics, videos, newsletters, and press materials.
- Manage and grow social media presence through content planning, scheduling, engagement, and performance analysis.
- Design and produce marketing materials such as brochures, presentations, and client communications.
- Monitor and report on campaign performance, website analytics, and social media metrics, providing actionable insights.
- Conduct market and competitor research to inform strategy and identify new opportunities.
- Support client engagement initiatives including newsletters, surveys, and events.
- Collaborate with internal teams to ensure marketing aligns with overall business objectives.
- Creative storyteller with a passion for marketing and design
- Self-motivated and highly organised, with the ability to manage multiple projects
- Strong interest in digital marketing trends and tools
- Proficient in platforms such as Canva, Adobe Creative Suite, Mailchimp, Word Press, or similar
- Confident managing social media platforms (e.g., Linked In, Instagram, Facebook, Tik Tok)
- Experience with video editing or photography is a bonus
- Proven experience in a similar marketing role
- Excellent written and verbal communication skills
- Strong visual design capability and attention to detail
- Ability to meet deadlines and work independently
- Proactive mindset with a desire to learn and develop professionally
- City centre office location with on-site parking available
- Flexible hybrid working arrangement
- Supportive, collaborative team environment
- Opportunities for professional growth and career progression
INDFS
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