OEM Applications Sales Manager

Location: Aberdeen City

At ABB, we help industries run leaner and cleaner—and every person here makes that happen. You’ll be empowered to lead, supported to grow, and proud of the impact we create together. Join us and help run what runs the world.

This position reports to:

Local Division Manager__In this role, you will have the opportunity to execute the UK Machinery OEM (Original Equipment Manufacturer) drives sales strategy to support the relevant business strategy. You will be supporting OEM customers and driving sales in the UK market with low voltage AC drives, PLCs & HMIs and servo products. The role requires a strong level of cross-business collaboration with a focus on technical and application sales, hunting and business development activities.

Our Team Dynamics Our teams support each other, collaborate, and never stop learning. Everyone brings something unique, and together we push ideas forward to solve real problems. Being part of our team means your work matters - because the progress we make here creates real impact out there.

What’s in it for you?

We want you to bring your full self to work—your ideas, your energy, your ambition. You’ll have the tools and freedom to grow your skills, shape your path, and take on challenges that matter. Here, your work creates impact you can see and feel, every day.

Your Role and Responsibilities In this role, you’ll help run what runs the world, by taking on meaningful work that drives real impact.

Work model:
Hybrid Executes the UK Machinery OEM sales strategy and business plan meeting business objectives, supporting volume, mix and profitability targets for the local division

Focuses on OEM hunting and business development activities to ensure growth and increase in market share in the Machinery OEM market

Develops and implements solutions, product packages and software applications for OEM customers

Supports in preparing sales proposals and negotiates contracts to secure new business

Delivers product demonstrations and presentations to showcase the value and benefits of ABB’s solutions

Collaborates with OEM hubs and the division to develop OEM application solutions that are technically appropriate, value adding and cost effective

Identifies and understands key OEM market trends and drivers and provides feedback on customer and market requirements for development activities

Executes the Communications plan to increase market and brand presence covering campaigns, trade shows, events and related activities

Uses appropriate tools and processes for market mapping and developing OEM customers through the various sales stages

Prepares sales forecasts and other sales-related information

Demonstrates ABB’s core values and group safety and integrity standards and acts accordingly

Qualifications for the Role Strong experience in supporting Machinery OEM customers and relevant segmentsOEM application expertise and proven experience in drives and automation (Drives, PLCs, HMIs, Servo products)
More than 5 years of front-end customer facing sales experience

Strong commercial focus, ability to demonstrate experience in driving sales and new business development activities

Strong customer and market focus, able to position the portfolio in a highly competitive market

Degree or equivalent in Electrical Engineering or related technical field

Passionate about technology, innovation, sustainability and energy efficiency

Holder of a full UK driving licence

BenefitsABB offers a full range of benefits to help you thrive at work and beyond.

Competitive salary
25 days annual leave plus bank holidays

Competitive contributory pension scheme

Life assurance

Flexible benefits scheme (Includes options to buy/sell holidays, health checks, dental, eye care, gym memberships, cycle to work, gadget discounts and more)
Internal mobility opportunities, mentorships & access to projects globally

Employee Assistance Programme Generous employee referral scheme

Company car or cash for car allowance

Hybrid working

Private medical cover for yourself

Generous bonus scheme

For the 6th consecutive year ABB UK has been recognised as a Top Employer in UK. Being certified as a Top Employer showcases an organisation’s dedication to a better world…