Audiences & Campaigns Assistant
Listed on 2025-12-30
-
Marketing / Advertising / PR
Digital Marketing, Social Media Marketing -
Creative Arts/Media
Digital Marketing
Audiences & Campaigns Assistant (5985)
Faculty/Department:
Aberystwyth Arts Centre
Salary Scale: £25,528.10 per annum
Contract Type:
Fixed Term | Duration: 12 months
Full-time / Part-time:
Full‑Time | Weekly
Hours:
36.5
Employment Visa:
Non‑sponsorable
Posted Date: 08/12/2025 | Closing Date: 04/01/2026 | : 5985
The RoleAn exciting opportunity has arisen to join the team of Aberystwyth Arts Centre. We are looking for a committed and enthusiastic individual to work on engaging and attractive marketing and communications strategies to support the breadth of activity in the Arts Centre.
Aberystwyth Arts Centre is a major regional arts venue with a professional concert hall, theatre, studio, cinema, exhibition, and workshop spaces. We offer a busy programme across all art forms and take touring work from major touring companies as well as produce our own professional shows and major festivals.
What you’ll do- Assist the team in the delivery and development of campaign strategies to generate and deliver high quality, engaging content, particularly for our digital channels, covering the breadth of Aberystwyth Arts Centre’s activity, as well as implementing day‑to‑day campaigns.
- Create original content and continually seek new ways to communicate Aberystwyth Arts Centre’s story and programme to external audiences, stakeholders and the wider public, driving visitor numbers and supporting wider brand awareness online.
Duties & Responsibilities
- Implement campaigns for marketing Aberystwyth Arts Centre activity to maximise attendances and profile.
- Produce highly engaging multimedia user content for a range of target audiences, carefully tailoring content to both target audience and distribution channel.
- Be responsive and flexible to create and deliver content reactively or at short notice.
- Actively contribute to the development of innovative ideas and new initiatives.
- Record and edit video and sound projects.
- Ensure that Aberystwyth Arts Centre’s brand values and messages are accurately represented on all materials.
- Regularly review campaigns to find learning to improve future content creation.
- Contribute positively to the ongoing development of Aberystwyth Arts Centre’s digital and online strategy and its related support and resource structures.
- Use all currently available technical resources to realise video ideas as effectively and efficiently as possible, to the highest professional standards, and within budget.
- Maintain and update the Arts Centre’s website and social media presence and run regular campaigns for social media.
- Maintain and deliver Aberystwyth Arts Centre’s communication with audiences through direct mail, e‑flyers, and social media, using customer data via our ticketing system and Mailchimp.
- Support a regular programme of audience research and analysis.
- Ensure that the Arts Centre’s presence on social media complies with internal policies and external legislation, including GDPR, copyright, Welsh Language, digital accessibility, etc.
- Coordinate and carry out marketing activity around production, display and distribution of regular printed promotional materials; liaise with programmers, visiting companies, design agencies and printers, and other colleagues including practical design work using software such as Canva, Adobe InDesign or Photoshop.
- Maintain the display of printed material throughout the Arts Centre and its external advertising sites.
- Support the implementation of media and press campaigns, covering both editorial and advertising.
- There will be no line management responsibility but will be occasional supervision and delegation of duties carried out by work placement candidates or volunteers.
- Build and maintain positive relationships with key contacts and promotional partners.
- Liaise with colleagues across the Arts Centre, in particular with Box Office colleagues to ensure effective information flow.
- Role holder will not have a budget to manage but will be expected to undertake financial processes including raising orders and verifying goods received.
- Perform any other…
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