Visual Media Specialist; Abilene, TX

Are you someone who strives for excellence, values accountability, provides the best service, all while reflecting unwavering integrity? Our talented team members across the state follow the behaviors, beliefs and outcomes of these core values to ensure that our vision is met. If you're ready to join the TSTC family and make great memories please complete our application process.

Job Description

The Visual Media Specialist has a detailed understanding and is a creative thought‑partner when it comes to all aspects of content production. They encompass the roles of producer, cinematographer, photographer, and editor into a single multifaceted role. The Specialist will excel in conceptualizing compelling visual narratives, orchestrating detailed pre‑production processes, mastering the art of cinematography/photography, and executing meticulous post‑production editing in order to drive impactful marketing efforts.

This person will help identify, build, and manage our inventory of visual assets that tell a story and make meaningful connections with our audiences. They will be responsible for leading the production, distribution, and management of visual content assets supporting the integrated marketing team's initiatives across our B2C and B2B channels. This includes graphics, photos, illustrations, and videos for all media types including integrated marketing campaigns, and other content that would benefit from a visual component.

The Visual Media Specialist has experience with graphic and video production, with an eye for sourcing and manipulating visual assets to enhance brand campaigns and make content more digestible, engaging, and scannable, in addition to sourcing or producing images or video for more visual‑focused platforms. This person is up‑to‑date on the latest video/film production technologies and suppliers, social media platforms, trends, and audience tendencies that can enhance production quality, lower budget expenditures, or increase speed to market.

The Visual Media Specialist will work closely with teams charged with creating content from concept to completion with knowledge and appreciation of our TSTC brand.

Salary Range: $50,500 - $56,446

• Employee will demonstrate TSTC Core values of Excellence, Accountability, Service and Integrity with internal and external stakeholders, students, and members of the community.

• Research, curate, and create visual assets for video platforms that inspire and build trust internally and externally.
• Source and transform ideas into compelling visual products by crafting stories, copy editing, storyboarding, setting up shots, editing, color grading, developing, and shooting material to achieve the goals of departments, campuses, and the college.
• Understand and be able to perform all aspects of production from concept creation development through post production.
• Modify and edit existing visual assets or create new ones to promote content in other channels.
• Operate various types of equipment including but not limited to cinematic cameras, digital still cameras, lighting and audio equipment, and Adobe Suite (MAC OS.).

• Collaborate with teammates in leadership, marketing, student learning and student services, finance and facilities, as well as external constituents to create and source visual assets.
• Illustrate concept by designing rough layout of art and copy regarding arrangement and related aesthetic concepts.
• Work with the integrated marketing team to establish a streamlined pre and post production process.
• Develop and manage a library of visual assets and content to help you and others locate appropriate assets from our growing inventory.
• Create and manage processes for requesting new visual assets as well as using assets from the existing inventory.
• Foster a culture of creative excellence; explain the thinking behind creative asset strategies and decisions, and share best practices with team members.

• Associate's Degree, Bachelor's degree preferred in Film, Marketing, or a related field.
• Highly qualified experience in…