Sales Development Executive

GHM Care is a fast-growing technology provider to the UK care sector, supplying telephony, connectivity, Wi-Fi, and managed IT solutions. The care sector is undergoing rapid digital transformation, and GHM Care sits at the centre of that change partnering with care providers of all sizes to modernise how they operate.

This role is the entry point into that world. As a Sales Development Executive, youll be responsible for generating new business across the UK care sector, positioning Nexus as the gateway into GHM Cares broader technology stack. Its a structured, high-activity desk-based role designed to build genuine sales capability, product knowledge, and sector expertise with a clear path into a consultative senior sales position within 23 years.

Responsibilities:

• Conduct high-volume outbound activity (calls, email, Linked In) targeting care providers across the UK
• Identify, qualify, and develop new sales opportunities from a cold start
• Book and support product demonstrations; progress early-stage deals through the pipeline
• Build and maintain an accurate pipeline of qualified opportunities
• Keep CRM records up to date with activity, forecasting, and deal progress
• Present and position Nexus as a low-risk, high-value entry solution for care providers
• Deliver compelling remote demonstrations and written proposals
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