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Real Estate Marketing Strategist - Lead Generation
Job Description & How to Apply Below
Legacy Living Real Estate LLC is a trusted partner in finding homes, investments, and commercial spaces. With expertise in off-plan, primary, and secondary sales, as well as leasing and property listings, the company is dedicated to delivering exceptional service coupled with comprehensive market knowledge. The team is committed to offering tailored solutions, focusing on building lasting relationships with clients to meet their unique needs.
Key Responsibilities- plan, launch, and optimize multi-channel digital campaigns across Google Ads, Meta (Facebook & Instagram), Tik Tok, Linked In, and display networks
- Build and manage high-converting lead funnels, landing pages, and forms
- Optimize cost-per-lead (CPL), return on ad spend (ROAS), and conversion rates
- Implement A/B testing for ads, creatives, landing pages, and audiences
- Manage remarketing and retargeting strategies to maximize lead quality
- Support project launches, property campaigns, virtual tours, and promotional initiatives
- Align campaigns with sales targets and brand positioning
- Conduct market research on buyer behavior, competitor activity, and demand trends
- Ensure consistent branding across all digital channels and campaigns
- Monitor platform updates and emerging marketing trends
- Track performance using Google Analytics, conversion tracking, UTM parameters, and CRM systems (Bitrix
24) - Analyze lead quality, source performance, and pipeline conversion
- Prepare weekly and monthly performance reports with actionable insights
- Manage campaign budgets to maximize ROI and scalability
- 3+ years of experience in digital marketing or performance marketing, preferably in the UAE Real Estate market.
- Strong hands-on experience managing paid ad platforms. (Google Ads, Meta Ads Manager, Tik Tok Ads, Linked In Campaign Manager)
- Experience with CRM platforms and lead automation workflows
- Strong analytical mindset and reporting skills
- Familiarity with landing page optimization and conversion tracking
- Knowledge of UAE real estate portals (Bayut, Dubizzle, Property Finder) is highly preferred.
- Competitive salary package
- Career growth in a fast-growing real estate brokerage
- Access to premium marketing tools and platforms
- Collaborative and performance-driven work culture
Apply Now at
Location:
Silver Wave Tower, Al Meena St., Abu Dhabi
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