Parent Relations Executive - Yasmina American School

Minimum Qualifications

• Bachelor's degree in Business Administration or equivalent

• A minimum of 2 years of experience in a similar role in the region
• Customer service experience is required
• Experience in the Education sector is preferred

Fluent English communication skills (written and oral)

• Strong interpersonal skills to work well in a multi‑cultural environment
• Excellent office management skills and computer literacy
• Fluency in Arabic is preferable

• Welcome prospective parents to the school and address initial enquiries
• Manage reception and front‑of‑house to ensure quality customer service
• Work with senior leadership and the Parent Council to plan and organise events
• Handle ADEK complaints and ensure parents’ complaints are resolved in liaison with the pastoral and SLT team in a timely manner
• Manage reception and front‑of‑house staff, assign tasks, and ensure the reception is staffed and tidy at all times
• Report to the OM weekly with feedback from the admin team and act as the central point of contact for parents, liaising between parents and staff
• Monitor all modes of communication (phone calls, emails, School Voice, etc.) from parents and address them within the given timeline

• Maintain open lines of communication with existing parents throughout the year
• Send updated notifications from the Leadership Team and teachers via email and newsletters
• Manage the feedback process, acting as the initial point of contact for parents who ask questions or raise issues
• Collaborate with school faculty to resolve issues and keep a record of queries
• Share weekly reports with the school Principal on parent feedback and ensure compliance with the escalation process and complaints procedure
• Arrange school tours for prospective parents
• Organise parent community events to engage parents in school activities and celebrations, supporting the school’s parent engagement initiatives
• Work closely with parent bodies such as the Parent Council and Parent Ambassadors
• Support and advertise the school’s parent engagement activities
• Manage and continually develop the school communication channels such as newsletters, ensuring the school’s parent population is fully aware of activities as a driver of customer/student retention
• Conduct regular surveys of new parental views on the enrolment process and other relevant subjects
• Drive communication on the re‑enrolment process to increase parent retention
• Collaborate with the Marketing team at HQ on enquiry‑generating activities

We are an equal opportunity employer committed to a diverse and inclusive work environment.

We are also mindful of our national development strategy and encourage UAE Nationals to apply.

Aldar Education reserves the right to amend this job description at any time.

Offers of appointment are subject to satisfactory references and police clearance.

Aldar Education is committed to safeguarding and promoting the welfare of children and young people and expects all staff to share this commitment.