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Job Description & How to Apply Below
About the Role:
As Vice President and Head of Direct Sales
, you will lead the strategic growth of Retail Banking products through the in‑house direct sales channel. This role reports directly to the EVP & Head of Customer Acquisition and is based in Abu Dhabi, UAE. You will be responsible for driving acquisition of Personal Loans and Credit Cards, managing a large sales force, and ensuring compliance with regulatory frameworks while delivering exceptional customer service.
You’ll Be Doing:
- Develop and execute sourcing strategies for Retail Products (Credit Cards and Personal Loans), set KPIs, and lead a team of Business Development Managers, Team Leads, and Relationship Managers.
- Drive acquisition through company tie‑ups, outdoor sales, and innovative sourcing channels. Monitor performance and ensure monthly targets are met.
- Guide teams to manage customer portfolios, deepen relationships, and identify new opportunities.
- Ensure adherence to regulatory guidelines and internal policies across all sales practices.
- Oversee day‑to‑day operations, ensure accurate booking of business, and maintain compliance with anti‑money laundering and other regulatory requirements.
- Analyze data, prepare reports, and develop solutions to meet business needs.
- Build team capability, foster development, and maintain high competency levels.
- Identify and implement process improvements to enhance efficiency and customer experience.
- A strategic leader with strong operational excellence and market insight. Proven ability to scale alternate channels and deliver high-volume acquisition targets. Strong understanding of personal loan and credit card products, market dynamics, and regulatory environment. Ability to manage large teams and drive performance in a competitive environment.
- Fostering teamwork, persuasive communication, networking & relationship building.
- Strategic thinking, conceptual thinking, and process improvement.
- Strong analytical and leadership skills with a focus on sustainable growth.
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