Hattan is a premium fragrance brand crafted for the modern GCC consumer. Rooted in sophistication and artistry, we are building a distinctive presence through storytelling, community, and elevated brand experiences.
We are looking for a passionate and detail-oriented PR & Influencer Specialist to support the execution of PR and influencer marketing strategies that strengthen brand awareness, engagement, and growth across the GCC region.
Role OverviewThe PR & Influencer Specialist will support the planning and execution of PR and influencer initiatives aligned with Hattan’s marketing calendar and brand objectives. This role requires a highly organized, collaborative professional with strong communication skills and a genuine interest in fragrance, beauty, and luxury lifestyle branding.
Key Responsibilities- Support the execution of PR and influencer initiatives aligned with Hattan’s seasonal campaigns, events and product launches.
- Assist in identifying and nurturing relationships with GCC-based influencers, creators, and media contacts.
- Help manage influencer partnerships, including seeding coordination, deliverable tracking, and timelines.
- Lead the narrative direction of PR and influencer communications, ensuring all content aligns with marketing objective and brand positioning
- Monitor influencer performance and assist in tracking campaign results including engagement, reach, EMV, and overall impact.
- Support in preparing recap reports, campaign summaries, and key learnings.
- Utilize influencer and PR tracking tools to measure and report on performance.
- Monitor fragrance and luxury market trends within the GCC region.
- Track competitor PR activities, brand activations, and influencer collaborations.
- Maintain and update the influencer and media database, identifying emerging voices relevant to Hattan.
- Assist in maintaining relationships with beauty, fashion, and lifestyle media contacts across the GCC.
- Track media coverage and compile weekly/monthly summaries.
- Support press outreach and follow-ups as required.
- Assist in planning and executing PR and influencer events, including launches, pop-ups, and exhibitions.
- Coordinate logistics including guest lists, product allocations, gifting, and follow-up communication.
- Collaborate with marketing, creative, and operations teams to ensure smooth execution of activations.
- Support coordination with external PR agencies where required.
- Work closely with marketing and digital teams to ensure consistency in brand messaging and campaign alignment.
- Masters / Bachelor’s degree in Public Relations, Marketing, Communications, or related field preferred.
- 3+ years of experience in PR, influencer marketing, social media, or related roles.
- Strong understanding of the GCC influencer and media landscape.
- Interest in fragrance, beauty, fashion, or luxury branding.
- Strong communication and relationship-building skills.
- Comfortable with performance tracking and basic data analysis.
- Familiarity with influencer and PR tracking tools is a plus.
- Highly organized with the ability to manage multiple campaigns simultaneously.
- Proficiency in Microsoft Office (Excel & PowerPoint).
- Collaborative, proactive, and solution-oriented mindset.
(If this job is in fact in your jurisdiction, then you may be using a Proxy or VPN to access this site, and to progress further, you should change your connectivity to another mobile device or PC).