Founding Marketer

Job Description:

Location

New York City

Employment Type

Full time

Location Type

Hybrid

Department

GTM

Compensation

• $150K – $180K
• Offers Equity
• 401k Matching, Healthcare Insurance, Unlimited PTO

Tetrix is a fast-growing startup on a mission to empower institutional investors to confidently invest in alternative markets (think Bloomberg, but for private markets). Our AI-native product transforms messy, unstructured private market data into real-time insights, combining automated document retrieval, AI-powered data extraction, and on-demand portfolio analytics - all in one seamless platform. We are growing quickly to becoming a category-defining product, and are working with some of the world's leading capital allocators.

This is a unique opportunity to join a talented and driven team that wants to build next-generation infrastructure in financial markets, and is backed by stellar investors that include Innovation Endeavors, White Star and angels from Goldman Sachs, Black Rock, CPPIB, Soft Bank, Lending Club, and Plaid.

We are a small but mighty startup with deep industry background and expertise in both financial markets and modern technologies. We’ve worked hard to build a culture of trust, high ownership, and curiosity - where everyone feels empowered to contribute, challenge ideas, and grow together. We are led by our two co-founders, Olivier (CEO) & Naunidh (CTO), who met on the first day of school whilst pursuing their MBAs at Stanford and co-founded Tetrix in the Summer of 23.

• You are a master storyteller – you can distill complex data into compelling, crystal-clear value propositions and insights that resonate with the market. You are a one-person media engine – you'll write the posts, shoot the videos, slide into the DMs, and turn Tetrix into a brand people quote, not just a product people use.
• You speak the language of financial markets – you're comfortable talking shop with institutional investors, GPs, LPs, and anyone building in private markets or alternatives.
• You play at all levels – you excel at high-level market positioning and strategic messaging, but you aren’t afraid to roll up your sleeves to write copy and build sales decks.
• You are deeply customer-centric – you have an innate ability to understand buyer personas, uncover customer pain points, and translate them into actionable marketing artifacts.
• You’re creative and scrappy – you find a way into every room, Slack channel, group chat, and conference afterparty that matters. If the front door is closed, you're already finding a window.

• Own the go-to-market strategy – you will design and execute launch strategies for new features and products, ensuring alignment across sales, product, and customer success.
• Craft the narrative – define our positioning, messaging, and core value proposition to differentiate Tetrix in the institutional investment landscape.
• Enable the sales engine – create high-impact collateral, including pitch decks, case studies, product sheets, and whitepapers, to accelerate the sales cycle and win prospective clients.
• Be the voice of the market – conduct competitive analysis and market research to understand industry trends, keeping our team ahead of the curve and influencing the product roadmap.
• Drive adoption and engagement – develop user-facing content, product guides, and email campaigns to help existing clients fully leverage the Tetrix platform.
• Collaborate across teams – work hand-in-hand with product managers and engineers to understand the technical roadmap and translate it into commercial value.

• You’ll have impact - you will play a key role in building our product marketing foundation from the ground up, shaping how the world sees Tetrix.
• You’ll be…