Marketing Manager – Brand Strategy
Listed on 2026-09-16
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Marketing / Advertising / PR
Marketing Management, Marketing Strategy, Brand Ambassadors & Brand Management, Marketing Communications
About the Role
Our client, a multi-portfolio holding company operating across the GCC, is looking to hire a Marketing Manager - Brand Strategy to own brand marketing planning across a diverse group of businesses. This is a rare opportunity to shape brand direction at a group level going beyond executing campaigns for a single entity to build a marketing playbook that spans multiple portfolio companies, each with distinct audiences, positioning, and commercial objectives.
The successful candidate will act as a strategic connector between group leadership and individual business units, ensuring brand coherence while allowing space for each business to speak to its own market.
- Develop brand marketing strategies and annual marketing plans across portfolio companies
- Ensure brand consistency at the group level while tailoring positioning and messaging per business unit
- Partner closely with group leadership and portfolio company teams to align on marketing goals and priorities
- Manage marketing budgets, external agencies, and campaign performance across multiple brands
- Act as the strategic link between group vision and business-unit execution
- Monitor and report on brand health and campaign effectiveness across the portfolio
- Identify opportunities for shared marketing efficiencies and best-practice sharing across business units
- Proven experience in brand marketing, ideally gained across multiple business units, a group structure, or a holding company environment
- Strong strategic thinking combined with the ability to execute hands-on when needed
- Solid GCC market experience, with an understanding of regional consumer and business dynamics
- Comfortable operating in a fast-paced, multi-stakeholder environment with competing priorities
- Strong stakeholder management skills, able to influence and align senior leadership and business-unit teams
- Experience managing agencies, budgets, and cross-brand campaign delivery
- Excellent communication and presentation skills
- A high-visibility, group-level role with genuine influence over brand strategy
- Exposure to a diverse portfolio of businesses and industries
- Opportunity to build and shape a marketing playbook from the ground up
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