Product Marketing Manager

Company: CNTXT AI

Product: Munsit

Location: Abu Dhabi, UAE

Employment Type: Full-time, On-site

Department: Marketing / Product

CNTXT AI is a UAE-based AI and data company building enterprise-grade, Arabic-first AI solutions for organizations across the region.

Munsit is CNTXT AI's Arabic speech intelligence platform, designed to help organizations accurately understand and process Arabic voice data across dialects and real-world environments.

Munsit supports enterprise use cases including speech-to-text, conversational intelligence, customer service and contact-center applications, integrations, APIs and enterprise deployments where accuracy, scalability, security and regional language understanding are critical.

We are looking for a commercially minded and highly hands-on Product Marketing Manager to lead the positioning, go-to-market strategy and market adoption of Munsit
.

You will sit at the intersection of Product, Sales, Marketing, Solutions and Customers
, translating Munsit's AI and speech technology capabilities into compelling business propositions for enterprises and government organizations.

You will be responsible for understanding Munsit's customers, competitors, use cases and target industries and turning those insights into positioning, campaigns, sales enablement and go-to-market programs that drive awareness, adoption and revenue.

This is not a traditional brand marketing role
. We are looking for someone with strong B2B technology product marketing experience who understands how to commercialize a technical product.

• Own and continuously refine the positioning, messaging and value proposition for Munsit
  .
• Translate complex AI, speech recognition and language technology capabilities into clear commercial benefits.
• Develop messaging for different customer segments and buyer personas.
• Clearly communicate Munsit’s differentiation in Arabic speech intelligence, regional dialect understanding, enterprise deployment and data sovereignty
  .
• Build industry-specific messaging for priority markets and use cases.

• Own the go-to-market strategy for Munsit products, features and solutions
  .
• Define target markets, ideal customer profiles, buyer personas, priority use cases and commercial messaging.
• Work closely with Product and Sales on new feature and product launches.
• Develop GTM plans for the UAE, GCC and wider MENA market
  .
• Identify the strongest industries and commercial use cases for Munsit.
• Create launch plans that connect product capabilities directly to pipeline and revenue opportunities.

Develop differentiated propositions for sectors including:

• Government
• Telecommunications
• Contact Centers & Customer Experience
• Banking & Financial Services
• Healthcare
• Enterprise
• Retail & E-commerce
• Other industries with significant Arabic voice and conversational data requirements.

Potential use cases include:

• Arabic speech-to-text
• Contact-center transcription
• Voice analytics
• Conversational intelligence
• Customer interaction analysis
• Sentiment and intent analysis
• Arabic voice interfaces
• Customer-service automation
• Enterprise voice-data processing
• API and platform integrations

• Conduct customer, market and competitor research.
• Develop a deep understanding of the Arabic speech AI / ASR market
  .
• Track global and regional competitors across speech-to-text, voice AI and conversational intelligence.
• Conduct customer interviews to understand pain points, requirements and purchasing drivers.
• Identify emerging enterprise use cases for Arabic speech AI.
• Translate market feedback into actionable recommendations for Product and Sales.