B2B Marketing Executive
Listed on 2026-10-09
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Marketing / Advertising / PR
Digital Marketing, Marketing Communications, Marketing Management, Marketing Strategy
The B2B Marketing Executive will play an important role in supporting the execution of marketing activities for the UK, Russia and CIS markets. This position involves working closely with the overseas sales and trade to consumer marketing team, as well as coordinating with stakeholders such as tour operators, destination management companies, trade and travel partners. The role will help ensure that marketing efforts are aligned with Yas Island's overall objectives and contribute to achieving business targets.
In this position, the B2B Marketing Executive will assist with coordination across departments, including procurement, legal, marketing, and sales, to maintain consistency and integration in all campaigns. The role will provide essential support in implementing marketing initiatives that enhance Yas Island’s presence in key markets.
This is an excellent opportunity for a motivated individual to gain hands-on experience in B2B marketing and contribute to Yas Island’s growth in the region.
Job Role Support in the coordination and implementation of B2B2C and B2B marketing campaigns in collaboration with our partners- Support with the design and development of the joint marketing campaigns.
- Coordinate with partners to align campaign goals and strategies.
- Assist in tracking and reporting on campaign performance
- Conduct market research to understand target audience needs and preferences.
- Support in developing campaign structures tailored to specific markets
- Help ensure campaigns are relevant and engaging
- Contribute to measuring and reporting on campaign effectiveness.
- Follow the brand guidelines for internal and external communications.
- Review all marketing materials to ensure consistency.
- Maintain a cohesive brand image across all platforms and materials.
- Establish relationships with strategic travel partners.
- Assist in negotiating the partnership terms and agreements.
- Monitor and optimize partnership performance.
- Identify necessary sales marketing materials.
- Coordinate with design and production teams.
- Collaborate with trade partners to ensure materials meet their needs.
- Distribute and track the use of marketing collateral.
- Develop and maintain strong relationships with stakeholders.
- Communicate regularly with stakeholders to keep them informed and engaged.
- Address stakeholder concerns and feedback promptly.
- Collect and analyze data on campaign performance.
- Compile reports to present to management
- Ensure reports are accurate and delivered on time.
- Develop a comprehensive plan for trade exhibitions.
- Create detailed design briefs for exhibition setups.
- Coordinate with vendors and partners to execute the stand design.
- Evaluate the success of trade exhibitions.
- Monitor industry trends and best practices.
- Attend industry events and training sessions.
- Research and recommend new strategies and tools.
- Minimum a year previous marketing experience, across the relevant marketing disciplines ideally; advertising, promotions, project management, online, research and analysis.
- Previous marketing agency campaign planning and partnership experience
- Digital marketing experience
- Educated to degree level or equivalent in business, marketing or equivalent.
- Fluent in Russian
- Understanding of digital marketing
- Proficiency in writing, speaking, and understanding the English language.
- Strong organizational skills and highly deadline driven.
- Good working knowledge of MS Office.
- Ability to cope in a busy and challenging environment and work to fast deadlines.
- Commercial knowledge of budget management and forecasting abilities.
- Previous Trade Marketing experience in Tourism and Leisure
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