Senior Manager, Media Relations and Communications - Public Affairs

Applications are welcome from all qualified candidates. In line with UAE regulations, Emirati candidates are encouraged to apply.

New York University Abu Dhabi (NYUAD) seeks to appoint a Senior Manager, Media Relations and Communications reporting to Associate Director, Media Relations and Communications.

The Senior Manager plays an essential role in increasing the visibility of NYUAD to local and international constituencies through targeted, strategic communications activities. This position is responsible for representing NYUAD’s internal and external communications through interaction with faculty, staff, media and other stakeholders.

The Senior Manager will assist in the development and implementation of comprehensive, multidisciplinary communications programs. Work with the External Relations and Communications team on all aspects of campaign development including content development, design, digital strategy, and more. Act as a primary press liaison through the provision of information and promotion of the university and its programs. Build and maintain affiliations with external stakeholders and media outlets to ensure effective relationships are developed with key personnel and organizations, both nationally and internationally.

Generate media coverage on other university-related events, including student events and activities. Support the Associate Director of Media Relations and Communications in the advancement of NYUAD’s overall communications strategy. Work with the content and digital team on identifying and managing content production across different communications platforms.

The Senior Manager is also responsible for internal and external communications including producing content and copyediting of reports, publications, press releases, and media announcements, ensuring effective delivery of information to appropriate sources. Produce reports and presentations as required, tracking major NYUAD highlights for key audiences, continually reviewing tracking methods and presenting activity information to ensure best practice is maintained.

Work with the Graphic Designer on marketing and collateral development on print and multimedia channels, and reviewing promotional materials produced by departments across the University. Analyze, recommend, and implement changes and improvements to communications and strategies. Use metrics to assess and report on the success of campaigns and provide recommendations for improvements and adjustments.

He/She will provide strategic communications counsel and assist in the development of communications materials for University leadership. Ensure integration of various communications channels and tactics for the outcomes of the most effective and efficient communication. Collaborate closely with our government partner, to support reporting processes, ensuring alignment with strategic communications goals and providing data-driven insights for continuous improvement. He/She will assist with crisis communication.

Key Responsibilities:

• Lead the generation of faculty/research/student-related press coverage and pursue proactive relationship building with media
• Close management of PR firms both locally and internationally, as well as any freelance writers
• Produce monthly update reports and other data reporting requirements, and working closely with government partner
• Supporting marketing, visual design and social media requirements

Required

Education:

• Bachelor's degree in Communications, English Literature, Journalism, Creative Writing, or a related field

Preferred Education:

• Master's degree in Communications, Journalism, Public Relations, or a related field

Required Experience:

• Demonstrated ability to work effectively in…