Assistant Manager – Retail | Beams

BEAMS is more than a retail brand — we bring carefully curated products from Japan and around the world through a uniquely Japanese perspective.

Our focus is on creating memorable customer experiences through creativity, craftsmanship, thoughtful service and genuine hospitality. Guided by the Japanese philosophy of Omotenashi
, we anticipate customer needs, pay attention to every detail and make every visit personal and inspiring.

We are looking for an Assistant Manager – Retail to join our team in Abu Dhabi and help bring the BEAMS experience to life on the sales floor.

As Assistant Manager – Retail, you will lead the retail floor during assigned shifts and support the Shop Manager in delivering sales, customer experience, team performance and product presentation standards
.

You will coach Sales Executives to create meaningful customer interactions through styling, product curation, storytelling and natural hospitality.

• Lead shift briefings, floor allocation, breaks and handovers
• Model and coach The BEAMS Abu Dhabi Way on the sales floor
• Support team sales while prioritising store and customer outcomes
• Monitor conversion, average transaction value and individual contribution
• Develop product knowledge, styling and curation storytelling
• Maintain fitting-room, floor and replenishment standards
• Implement and maintain visual direction provided by the designated VMD
• Oversee mobile and fixed POS use, returns and service recovery
• Coordinate stock availability and counts with the Storekeeper
• Report customer demand, missed sales and local product feedback
• Support retail targets, transaction accuracy and loss prevention
• Approve returns, discounts and compensation within delegated authority

• Retail sales and conversion
• Customer experience and feedback
• Team service standards and product knowledge
• POS and transaction accuracy
• Floor readiness and replenishment
• Stock accuracy and variance control

• 3+ years of experience in premium/luxury retail
  , fashion, lifestyle or a customer-focused environment
• 1–2+ years of supervisory or team‑lead experience
• Strong customer service and people-coaching skills
• Confident communication and ability to lead by example
• Strong interest in fashion, lifestyle, styling and product storytelling
• Commercial awareness with a customer-first mindset
• Excellent English communication skills
• Professional grooming and presentation
• Comfortable working a shift-based schedule, including extended periods of standing and walking
• Flexibility to support launches, events and stock counts

Reports to: Shop Manager

Works closely with: VMD, Storekeeper and F&B Team

If you are passionate about retail, hospitality, Japanese culture and creating exceptional customer experiences
, we would love to hear from you.

Join BEAMS and be part of a team representing Japanese hospitality, creativity and lifestyle.