Cold Email Outreach Specialist

Position Type: Full-Time, Remote
Location: Middle East Preferred
Working Hours: U.S. Client Business Hours

At Pavago, one of our clients is hiring a Cold Email Outreach Specialist to generate qualified sales opportunities through strategic outbound email campaigns.

This is a hands‑on, performance‑driven role where you’ll own the entire cold email process—from building targeted prospect lists and writing personalized outreach to managing deliverability, optimizing campaigns, and qualifying inbound responses.

Success in this role comes from combining strong copywriting, technical deliverability knowledge, and a data‑driven approach to consistently generate qualified pipeline for the sales team.

If you’re passionate about outbound prospecting, enjoy experimenting with messaging, and understand what it takes to keep campaigns landing in inboxes—not spam folders—this role is for you.

• Build highly targeted prospect lists using:
  • Apollo
  • Zoom Info
  • Linked In Sales Navigator
  • Crunchbase
  • Similar prospecting platforms
• Segment prospects by:
  • Industry
  • Company size
  • Job title
  • Geography
  • Ideal Customer Profile (ICP)
• Verify and clean contact data using:
  • Never Bounce
  • Zero Bounce
  • Clearout
• Maintain organized prospect databases and outreach lists.

• Write personalized cold email copy, subject lines, and calls-to-action.
• Build and launch multi-step outbound sequences (4–8 touchpoints).
• Personalize messaging using company and prospect research.
• Monitor campaign performance daily.
• Continuously optimize campaigns based on engagement and reply metrics.

• Manage inbox reputation using platforms such as:
  • Instantly
  • Lemlist
  • Smartlead
  • Mailwarm
• Monitor:
  • Bounce rates
  • Spam scores
  • Sender reputation
  • Inbox health
• Rotate sending domains and inboxes to maximize deliverability.
• Identify and resolve deliverability issues before campaign performance declines.

• Conduct A/B testing on:
  • Subject lines
  • Messaging
  • CTAs
  • Send times
• Track key metrics including:
  • Open rates
  • Positive reply rates
  • Bounce rates
  • Conversion rates
• Prepare campaign performance reports and recommend improvements.
• Document testing results and optimization history.

• Review campaign replies and categorize responses accurately.
• Identify qualified prospects and route them to the sales team.
• Maintain accurate CRM records using:
  • Hub Spot
  • Salesforce
  • Zoho CRM
  • Similar CRM platforms
• Ensure outreach data remains organized and up to date.

• Ensure campaigns comply with:
  • CAN-SPAM
  • GDPR
  • CCPA
• Maintain suppression and unsubscribe lists.
• Follow outbound email best practices to protect sender reputation.

• Excellent persuasive and concise writing skills.
• Strong analytical mindset with a focus on performance improvement.
• Comfortable using outbound automation and deliverability tools.
• Organized, proactive, and highly execution-focused.
• Strong attention to detail.
• Continuously tests, learns, and optimizes campaign performance.

• 1–2+ years of experience in:
  • Cold Email Outreach
  • Outbound Lead Generation
  • Sales Development (SDR)
  • Outbound Marketing

• Hands-on experience with:
  • Apollo
  • Instantly
  • Lemlist
  • Smartlead
  • Woodpecker
  • Similar outreach platforms
• Experience writing cold email campaigns.
• Strong Excel or Google Sheets skills.
• Excellent written English communication.

• Experience managing large-scale email deliverability.
• Understanding of:
  • DNS
  • SPF
  • DKIM
  • DMARC
• Experience supporting B2B SaaS, agencies, or service businesses.
• Experience collaborating with SDRs or Account Executives.
• Familiarity with outbound automation…