B2B Corporate Sales Executive

We are a Dubai café business expanding into the corporate catering market. This is a new role in a new department, and we are looking for an experienced B2B Corporate Sales Executive to build it. The ideal candidate has prior experience in corporate events, catering, café/restaurant sales, hospitality sales or B2B food sales, with a strong ability to acquire corporate clients and generate recurring business.

• Café menu items
• In-house beverages
• Subscription boxes

• Existing corporate network / contacts in Dubai
• Valid UAE driving licence
• Own vehicle

• Identify and acquire new corporate clients for catering and celebration services
• Develop relationships with HR, Admin, Procurement, Facility and Office Managers
• Generate leads through corporate visits, networking, Linked In, references and other channels
• Pitch corporate events, menus, meal packages and subscription boxes (including celebrations such as weddings, birthdays, etc.)
• Prepare presentations, quotations and commercial terms
• Convert leads into catering orders and recurring corporate contracts
• Manage corporate client relationships and generate repeat business
• Coordinate with the café/kitchen and operations team for smooth order execution
• Explore opportunities for office meals, meetings, events, parties, snacks and bulk orders
• Maintain the sales pipeline, follow-ups and monthly revenue reports
• Achieve monthly corporate sales and revenue targets
• Conduct effective cold calls, client meetings, presentations and sales pitches

• 3–6 years of experience in corporate catering / restaurant / café / B2B sales
• F&B experience (café, restaurant, catering, hospitality or B2B food sales)
• Experience in acquiring corporate clients is strongly preferred
• Existing corporate network / contacts in Dubai (required)
• Strong communication, negotiation and presentation skills
• Target-oriented and proactive approach
• Ability to independently generate leads and close deals
• Valid UAE driving licence (required)
• Own vehicle (required)
• Willingness to travel for corporate meetings and client visits

• Arabic language skills

• AED 6,000 monthly base salary, plus uncapped commission
• Commission starts at AED 20,000 in monthly collected sales, and your rate rises as you sell more:
• 5% on AED 20,000–30,000
• 7.5% on AED 30,000–40,000
• 10% on AED 40,000–60,000
• 15% on everything above AED 60,000
• Top performers can earn AED 9,000–15,000+ per month (based on AED 60,000–100,000 in monthly sales)

Be part of a brand-new department, with room to grow as it scales