Sr. Manager - Marketing Operations; SFMC

Position: Sr. Manager - Marketing Operations (SFMC)
Shift:  EU Shift

Experience:

6+ years

Employment Type:

Permanent

Role Overview
We are hiring a Practice Head – CRM / Campaign Management (SFMC) to lead enterprise-grade CRM and campaign execution using Salesforce Marketing Cloud. This role combines people leadership, client ownership, and platform expertise to drive scalable and high-impact CRM programs.

Key Responsibilities
Own end-to-end delivery for SFMC clients: scoping → planning → execution → deployment → reporting
Lead and manage a team of SFMC developers, campaign managers, and CRM specialists
Ensure high-quality execution across Email Studio, Journey Builder, Automation Studio, and integrations
Partner with internal teams (Content, Design, Production, Analytics) for seamless delivery
Serve as the senior client contact for SFMC engagements
Drive best practices, documentation, and process standardization within the practice
Monitor campaign performance and guide optimization strategies
Support solution design and effort estimation during client onboarding and renewals

Must-Have Skills & Experience
6+ years of experience in CRM / Email Marketing / Marketing Automation
Strong hands-on and leadership experience with Salesforce Marketing Cloud
SFMC Certification (mandatory)
Experience managing teams and complex, multi-journey CRM programs
Strong analytical mindset with experience in campaign reporting and insights
Excellent communication and stakeholder management skills
Ability to work in EU shift and shift flexibility when needed