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Job Description & How to Apply Below
Shift: US Shift
Experience:
6+ years
Employment Type:
Permanent
Role Overview
We are seeking a Practice Head – CRM / Campaign Management (Braze) to own and grow our Braze practice. This role requires deep expertise in customer engagement, lifecycle marketing, and mobile-first CRM, along with strong people and client leadership.
Key Responsibilities
Lead end-to-end Braze engagements from strategy and scoping to execution and reporting
Manage a team of Braze specialists, CRM managers, and campaign operators
Own execution across email, push, in-app, SMS, and omnichannel journeys
Partner with Product, Design, Content, and Analytics teams for lifecycle programs
Act as the senior client-facing owner for Braze accounts
Establish scalable delivery processes and best practices for the Braze practice
Analyze campaign and lifecycle performance to drive continuous improvement
Support client growth, renewals, and solution discussions
Must-Have Skills & Experience
6+ years of experience in CRM, Lifecycle Marketing, or Marketing Automation
Strong hands-on and leadership experience with Braze
Braze Certification (mandatory)
Experience managing teams and high-volume, always-on lifecycle programs
Strong understanding of CRM analytics, experimentation, and optimization
Excellent client communication and stakeholder management skills
Ability to work in US shift and flexibility to support other shifts if required
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