Digital Marketing Head

URGENT POSITION TO BE FILLED – Surat, GJ

NOTE:

Candidates must have  international experience.

Salary:  20 to 25 LPA [MAX]

Non-Negotiable

Skills:

Strong SaaS Digital Marketing Experience
Expertise in Performance Marketing & Funnel Optimization
Data-Driven Leadership & Stakeholder Management

Required Skills:

Bachelor’s Degree in Marketing, Business Administration, Mass Communication, Computer Applications or Engineering (acceptable if marketing experience is strong)
5+ years in Digital Marketing (6–10 years preferred)
Leadership Exposure:
Team handling / agency coordination experience preferred
Domain Preference:
SaaS product company OR agency servicing SaaS clients
Digital Marketing Strategy for SaaS Products
Performance Marketing / Paid Campaigns (Google Ads, , PPC Campaign Management, ROAS / CAC optimization)
SEO Expertise (Technical, On-page & Off-page)
Marketing Funnel & Conversion Optimization [Lead Funnel Design, Trial-to-Paid Conversion, CRO (Conversion Rate Optimization)]
Analytics & Reporting [Google Analytics, KPI Monitoring (MQL, SQL, CAC, LTV, ROI)]
Email Marketing & Marketing Automation
Social Media & Brand Marketing
Stakeholder & Team Management
SaaS Industry Experience
Growth Marketing Mindset

Good to Have:
Google Ads / Analytics certifications (strong advantage)

Description:

We are looking for a strong Digital Marketing Head with solid min 5+ years of hands-on experience in SaaS marketing and performance-driven campaigns. The candidate should have managed end-to-end digital marketing activities including SEO, PPC, email marketing, automation, social media, and conversion funnels, preferably for SaaS products targeting both Indian and international markets. They want someone data-driven who understands lead generation, CAC, ROI, and funnel optimization, while also being capable of leading teams, coordinating with multiple stakeholders, and driving product growth through scalable digital strategies.