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Social Media Manager

Job in Sumiton, Walker County, Alabama, 35148, USA
Listing for: Broadhead Equipment
Full Time position
Listed on 2026-01-12
Job specializations:
  • Marketing / Advertising / PR
    Social Media Marketing, Digital Marketing, Marketing Communications, Digital Media / Production
Salary/Wage Range or Industry Benchmark: 60000 - 80000 USD Yearly USD 60000.00 80000.00 YEAR
Job Description & How to Apply Below
Location: Sumiton

Social Media Manager

Birmingham, AL - $-$

Responsibilities
  • Own the content management and curation cycle
  • Lead the development of high‑quality graphics, videos, photos, and digital assets that bring campaigns to life and ensure all content reflects strategic priorities and elevates the Broadhead Equipment brand presence
  • Concept, shoot, and produce short‑form content (Reels, Tik Toks, You Tube Shorts) and long‑form storytelling pieces
  • Execute a distinct strategy for each social media platform (Facebook, Instagram, You Tube, X, Tik Tok, etc.)
  • Stay up to date with industry trends, social media algorithm changes, and emerging platforms to keep our strategy fresh
  • Increase organic visibility across all social platforms
  • Work with our paid search and social media advertising agency to ensure consistency in brand image across campaigns
  • Keep all social profiles up to date with current information/imagery
  • Ensure the website and blog remain up to date by coordinating timely content updates and aligning digital messaging with current campaigns and creative direction
  • Monitor, analyze, and report on social media performance and reviews
  • Be the company expert regarding public‑facing platforms
Requirements
  • 1‑3 years of experience working directly with social media for a brand
  • Bachelor’s degree in marketing or a related field
  • Experience working with multiple social media platforms
  • Excellent organization, multi‑tasking, and time‑management skills
  • Proven ability to shoot, edit, and publish content independently (both photo and video)
  • Knowledge of social media platforms, trends, and best practices
  • Familiarity with analytics tools (e.g., Google Analytics, social media insights) is a plus
  • Competency in Adobe Creative Suite (Adobe Express, Lightroom, Photoshop, Premiere, etc.)
  • Creative thinker with a strong attention to detail
  • Portfolio of photo/video work preferred
Job Type

Full‑time

Benefits
  • Health insurance
  • Paid time off
  • Vision insurance
Seniority level

Entry level

Employment type

Full‑time

Job function

Marketing and Sales

Industries

Retail

Referral Program

Referrals increase your chances of interviewing at Broadhead Equipment by 2x.

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