Vice President and Chief University Officer

Position: Vice President and Chief University Growth Officer

Job Title:

Vice President and Chief University Growth Officer

Location:

Albany State Rec. Location

Regular/Temporary:
Regular

Full/Part Time:
Full-Time

Job

About Us

Albany State University is a fully accredited senior unit of the University System of Georgia. Employees receive benefits provided by the University System of Georgia, including, but not limited to, medical and major medical insurance, group life insurance, participation in the Georgia Teachers' Retirement System, Optional Retirement Plan (Faculty and exempt employees only), Social Security and Tuition Assistance Program after six months of employment.

Location

Our West Campus is located at 2400 Gillionville Road, Albany, GA 31707. Our East Campus is located at 504 College Drive, Albany, GA 31705. The Human Resources office for both campuses is located on the West Campus in Building K, Suite 111.

Job Summary

The Vice President and Chief University Growth Officer (CUGO), a visionary thought leader who will facilitate and drive growth for the university. This executive is responsible for designing, integrating, and executing a unified growth strategy across all major drivers of university visibility, reputation, and revenue. Serving as the architect and integrator of Albany State University's growth agenda, the CUGO brings together key externally-facing and revenue-generating functions including University Advancement & Alumni Relations, Marketing & Communication, University Media, Webmaster & Digital Strategies, Strategic & Corporate Partnerships, New Revenue Programs & Business Development, and Government & External Affairs.

Working cross-functionally with the Provost, Chief Business Officer, and Vice President of Strategy and University Affairs, this role ensures academic programming and institutional capacity align with enrollment growth strategies and performance metrics. Combining strategic foresight with operational excellence, the CUGO leverages data-driven insights and innovative approaches to ensure ASU operates with clarity, cohesion, and competitive strength, advancing initiatives that enhance access, engagement, and institutional impact.

Responsibilities

Strategic Focus Areas

• Strategic Growth Planning:
  Design and execute long-term growth strategies, including new revenue program development, market diversification, and innovation initiatives aligned with institutional priorities.
• Partnership Development:
  Build high-impact alliances with industry, government, and academic institutions to expand offerings and strengthen market presence.
• Digital Transformation:
  Lead initiatives to scale the university's digital footprint through online learning platforms, global outreach, and technology-driven engagement.
• Data-Driven Decision Making:
  Utilize analytics, market intelligence, and forecasting to identify growth opportunities, optimize resource allocation, and measure return on investment.
• Cross-Functional Leadership:
  Collaborate with academic affairs, finance, advancement, athletics, and technology teams to ensure alignment and execution of growth strategies.
• Government & External Affairs:
  Strengthen ASU's voice in local, state, and federal arenas and champion the University as an economic engine for rural Southwest Georgia.

Key Responsibilities Marketing & Communications

• Develop and implement brand strategy to elevate institutional reputation and influence.
• Optimize digital marketing and content strategies for engagement and conversion.
• Monitor and report on brand awareness, media sentiment, and campaign performance metrics.

Strategic Partnerships with Athletics

• Serve as a strategic partner to shape a growth agenda and strategy that leverages athletics as a driver for enrollment, engagement, and institutional visibility.
• Accountable for working closely with Athletics leadership to align athletic programs with the university's growth strategy, ensuring that sports initiatives contribute to student recruitment, retention, and overall institutional success.

Digital Strategy

• Expand digital learning modalities and broaden market reach.
• Ensure financial sustainability of non-traditional and continuing education programs.

External & Executive Education

• Grow corporate partnerships and workforce development programs to meet regional and national workforce needs.
• Attract lifelong learners seeking career advancement credentials.
• Diversify revenue streams through executive education and certificate programs.

Strategic Partnerships & Outreach

• Strengthen collaborations with industry, government, and community organizations.
• Drive institutional engagement and secure external funding for research and impact initiatives.

Data Analytics & Institutional Research

• Lead market intelligence and growth forecasting efforts.
• Align program development with market demand and financial performance.
• Ensure accuracy in forecasting and ROI analysis to guide strategic decisions.

Required Qualifications

• Advanced degree in Business, Marketing, Higher Education Administration, or related field.
• 10+ years of…