Senior Designer
Listed on 2026-10-13
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Marketing / Advertising / PR
Creative Advertising / Marketing, Marketing Communications, Brand Ambassadors & Brand Management, Digital Marketing -
Creative Arts/Media
Creative Advertising / Marketing, Digital Marketing
Albany State University is a fully accredited senior unit of the University System of Georgia. Employees receive benefits provided by the University System of Georgia, including, but not limited to, medical and major medical insurance, group life insurance, participation in the Georgia Teachers' Retirement System, Optional Retirement Plan (Faculty and exempt employees only), Social Security and Tuition Assistance Program after six months of employment.
LocationOur West Campus is located at 2400 Gillionville Road, Albany, GA 31707. Our East Campus is located at 504 College Drive, Albany, GA 31705. The Human Resources office for both campuses is located on the West Campus in Building K, Suite 209.
Job SummaryThe Senior Designer provides senior creative leadership for Albany State University's visual brand, guiding the design direction of all institutional marketing materials, digital assets, campaign creative, and brand standards. Reporting to the Director of Marketing, the Senior Designer is the creative authority within the Marketing and Communications team responsible not only for producing high-quality design work but for establishing and maintaining brand consistency across every channel and audience the CUGO division serves.
This reclassification elevates the role to reflect the team leadership, brand stewardship, and strategic creative responsibilities the incumbent now carries as ASU's marketing amplification agenda scales under ASU 2035.
Sponsorship is not available for this position.
Responsibilities Creative Direction and Brand Leadership- Serve as ASU's primary brand steward, maintaining and evolving the institution's visual identity standards across all touchpoints including digital, print, environmental, and event materials.
- Lead the creative development of institutional marketing campaigns, enrollment advertising, employer partnership materials, and alumni engagement assets.
- Establish design standards, templates, and production workflows that ensure brand consistency across all Marketing and Communications outputs.
- Provide art direction and design review for all externally-facing materials produced by the Marketing and Communications team.
- Produce and oversee the production of all major institutional design deliverables including campaign assets, digital advertising creative, printed collateral, social media graphics, presentations, and event materials.
- Design and maintain visual assets for ASU's website, ensuring design quality and brand alignment post-launch.
- Develop branded templates for use across the institution, ensuring departments can produce on-brand materials independently.
- Manage design projects from brief through production, coordinating with internal stakeholders and external vendors as needed.
Perform other duties as assigned.
Required Qualifications- Bachelor's degree in Graphic Design, Visual Communications, or a related field.
- Minimum five years of professional graphic design experience with a portfolio demonstrating institutional or brand-level design work.
- Expert proficiency in Adobe Creative Suite including InDesign, Illustrator, and Photoshop.
- Demonstrated experience managing brand identity systems across multiple channels and formats.
- Strong project management skills with the ability to manage multiple concurrent design projects under deadline.
- Portfolio of professional design work required with application.
- Demonstrated experience developing and executing integrated digital marketing campaigns.
- Exceptional attention to detail and commitment to design excellence.
- Ability to balance strategic thinking with hands‑on creative production.
- Strong written, verbal, and interpersonal communication skills.
- Experience in higher education, HBCU, or institutional marketing design.
- Experience with web design tools, UX principles, or digital campaign creative.
- Motion graphics or video design capabilities.
- Familiarity with ASU brand standards and USG institutional communications guidelines.
Salary is commensurate with education and experience.
Knowledge, Skills, & Abilities Knowledge of:- Graphic design, visual communications, branding, and marketing principles.
- Creative direction, brand management, and visual identity systems.
- Digital media, print production, web design, and emerging design trends.
- Industry-standard design software, including Adobe Creative Cloud applications.
- Developing and executing creative concepts across multiple…
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