Content Lead

About kaiko   Clinicians and nurses work under heavier pressure than ever. More patients, more data, more decisions to make. kaiko give them back the focus, time, and headspace they need to give patients the best possible care.
kaiko is a European clinical AI lab, and one of the only companies working across the full stack. Our approach spans three layers: our own frontier models, a clinical AI workspace built for complex hospital needs and workflows ranging from preparation and decision support to diagnostics and interpretation.
Our product is in daily use at leading European hospitals, reducing preparation time and cognitive workload for clinical teams. The next decade of European healthcare will be shaped by AI. We're here to shape it in the best way possible. kaiko is a well-funded company with a growing international team, operating from Amsterdam and Zurich.
About the role   The Content Lead is the: strategist, designer of the engine, and editor-in-chief.
You’ll run kaiko’s content function with the production discipline of a media company. Every moment becomes multi-format content: long-form articles, video, social series, executive narratives, customer stories, research-driven pieces. You’ll lead editorial direction, do the writing and producing yourself, and build the operational rhythm that ships reliably.
We’re looking for a strong writer with producer instincts. Someone who can run a content engine, not just write essays. The right person has strong editorial taste, real production discipline, and is genuinely curious about healthcare and AI.
You will be based in The Netherlands, with the expectation of spending at least 50% of your time at the office.
Some areas of responsibility    Run kaiko’s content function as editor-in-chief: editorial direction, production discipline, and multi-format output across written, video, infographics, social, and executive content.
Turn high-touch moments (round tables, conferences, hospital site visits) into multi-format content: long-form articles, insight reports, video pieces, Linked In series, customer stories.
Build a testimonial and customer use case program from the ground up; support our founder and leadership in shaping their public voices.
Partner with the customers, production agencies, and designers, to deliver the strategy. Own content KPIs.
About you    5 to 8 years in content marketing, editorial, or content production at B2B SaaS companies with complex products and technical, research, or clinical audiences. Reference industries: clinical AI-scale ups, medical and device diagnostics companies, pharma and biotech.
A strong individual-contributor track record. You’ve written extensively yourself, with editorial judgment that comes from doing the work.
You understand complex buying journeys and tailor content to distinct audiences, from users and buyers to board members and gatekeepers.
Real producer experience: turning live moments (events, interviews, customer conversations) into multi-format content with a team of contributors (videographers, photographers, designers).
Experience building or significantly growing a content function from zero or near-zero at a B2B SaaS company.
A self-starter who operates with limited direction. You set your own brief, prioritize, and ship without waiting for a perfect spec.
Working knowledge of Dutch (German is nice to have).
Nice to have:
Experience supporting executive thought leadership or founder content.
We are excited to gather a broad range of perspectives in our team, as we believe it will help us build better products to support a broader set of people.
Why kaiko   At kaiko, we believe the best ideas come from collaboration, ownership and ambition. We’ve built a team of international experts where your work has a direct impact. Here’s what we value:
Ownership:
You’ll have the autonomy to set your own goals, make critical decisions, and see the direct impact of your work.

Collaboration:

You’ll have to approach disagreement with curiosity, build on common ground, and create solutions together.
Ambition:
You’ll be surrounded by people who set high standards for themselves and others, who see obstacles as…