Content & Product Data Specialist

At Bugaboo Group, our story is about people.

It’s about the parents and families who inspire us every day, and just as much about the people behind the scenes who make our products and ideas come to life. From designers and engineers to marketers, supply chain specialists, and customer care experts, every person at Bugaboo Group plays a part in shaping the journeys of families around the world.

What connects us is more than just work. We’re curious by nature, driven by creativity, and motivated by a shared belief that we can make life on the move easier and more joyful. We celebrate individuality, encourage new ideas, and value collaboration across every corner of our global community.

At Bugaboo Group, you won’t just find a job, you’ll find a place where you can grow, belong, and contribute to something meaningful. Together, we’re building products that last, a culture that inspires, and a future we’re proud to be part of.

As the Growth Content & Product Data Specialist you will translate data into inspirational and commercially driven content for  and  A key focus of the role is creating and optimizing product detail pages, analysing their performance, ensuring the quality of the product data, and identifying opportunities to improve key business metrics.

As part of the Growth Content Team, you will work closely with cross-functional stakeholders to deliver the digital roadmap, implement SEO initiatives, support A/B tests, and help launching new projects that contribute to the overall success of our digital business. You will report into the Senior Growth Content Manager.

• Successfully launch products across all categories for both,  and

• Optimize our product detail pages (PDP), as well as some other onsite touchpoints

• Maintain the Product Information Management (PIM) data, to ensure all product attributes are accurate and consistently structured

• Analyse performance data and user behaviour to continuously improve our pages and the overall online experience

• Play an active role in proposing and prioritizing A/B tests in alignment with our CRO strategy

• Support the delivery of projects from the Growth Content roadmap

• Own the relationship with some external partners, such as for product reviews or user generated content

• Work with the Development Team to ensure that all system integrations are aligned and the product data is flowing correctly

• Collaborate with our SEO agency to understand the technical requirements and impact across PDP components

• You feel confident using data and tools (such as Google Analytics, Data Studio, behavioural analytical tools) to continuously improve our product experience

• You have a commercial mindset and can easily make decisions that have an impact on set KPIs

• You have excellent communication skills in English and feel comfortable sharing and presenting insights to diverse stakeholders

• You have strong stakeholder management skills and can collaborate effectively with cross-functional teams as well as external partners

• You are a great team player with an international mindset who is aware of cultural differences

• Experience with content management systems (Salesforce Commerce Cloud preferred, but not required)

• Experience with Product Information Management systems (Salsify or similar)

• You have at least 2-3 years of experience in ecommerce and thrive in its fast changing environment

• An enthusiastic team of friendly, driven colleagues with love for our mission and brands.

• An inspirational, inclusive, fast-growing international work environment in which you can make a difference and develop yourself further

• Access to Open Up (wellness hub) - monthly wellbeing webinars, individual coaching and an…