Digital Content Coordinator

Location: Corporate Office Amsterdam, Netherlands

At PPHE Hotel Group, our Digital Marketing team plays a key role in shaping how guests discover, engage with, and book our hotels online. Working across a diverse portfolio of brands and properties, we continuously optimise our digital presence to deliver inspiring content, seamless user experiences, and strong commercial results. From website content and online merchandising to campaign support and digital optimisation, every day brings new opportunities to enhance how our brands connect with travellers worldwide.

As a Digital Content Coordinator
, you will be responsible for maintaining and enhancing our owned digital platforms, ensuring content is accurate, engaging, and aligned with brand, SEO, and UX best practices. Working closely with marketing, commercial, and digital teams, you will coordinate website updates, support campaign execution, analyse content performance, and help maximise the effectiveness of our online channels. This role is ideal for someone who combines strong organisational skills with a passion for digital content, customer experience, and continuous improvement.

• Coordinate and implement content updates and landing page creation across company websites and owned digital channels
• Audit website content regularly, reporting on performance and identifying opportunities for improvement
• Collaborate with internal teams, agencies, and external partners regarding website updates and enhancements
• Ensure all online content aligns with copywriting, SEO, accessibility, and UX best practices
• Identify content gaps and make recommendations to improve conversion and user engagement
• Manage and prioritise content requests through the shared team inbox, ensuring agreed turnaround times are met
• Support regional marketing teams with maintaining accurate and up-to-date hotel content across platforms
• Coordinate updates and distribution of digital asset management tools, including ICE Portal and related systems
• Act as a subject matter expert for Radisson Hotel Group digital platforms and content opportunities
• Share knowledge, guidance, and training with colleagues on digital content tools and processes
• Support campaign planning, online merchandising activities, and wider digital marketing initiatives

• Strong attention to detail and ability to manage multiple priorities simultaneously
• Excellent written and verbal communication skills in English (additional European language skills are an advantage)
• Understanding of online copywriting principles and content publishing best practices
• Familiarity with SEO and user experience (UX) fundamentals
• Analytical mindset with the ability to interpret website performance data
• Experience working with Content Management Systems (CMS)
• Strong organisational and stakeholder management skills
• Proactive, solution-oriented approach with a continuous improvement mindset
• Experience with CMS platforms such as SDL/Tridion, Word Press, or similar systems
• Previous experience within hospitality, travel, or multi-site organisations
• Knowledge of web analytics tools such as Google Analytics
• Understanding of digital merchandising and online conversion optimisation
• Experience coordinating content across multiple websites or brands
• Knowledge of digital asset management systems
• Eligible to work in the Netherlands

• Discounted hotel rates (including Radisson Hotel Group worldwide and family and friends)
• 50% food and beverage discount at our restaurants and bars
• Discount on collective health insurance with VGZ
• Great learning and development opportunities
• Advanced onboarding programme
• Career growth opportunities across PPHE Hotel Group in Europe
• Tasty meal during your shift
• Annual company parties and outings
• Birthday bonus of €250 gross
• 25 days holiday plus 1 additional wellbeing day
• 8% holiday allowance
• Travel compensation (up to €250 net per month)