Brand Marketing Copywriter

Brand Marketing Copywriter - British English About Us

At , data drives our decisions. Technology is at our core. And innovation is everywhere. But our company is more than datasets, lines of code or A/B tests. We’re the thrill of the first night in a new place. The excitement of the next morning. The friends you encounter. The journeys you take. The sights you see. And the memories you make.

Through our products, partners and people, we make it easier for everyone to experience the world.

Our copywriters work at a fast pace to ideate and write high volumes of thoughtful, compelling copy for wide-ranging audiences, channels and topics – that’s then localised into as many as 45 languages. They’re deeply experienced, highly motivated and deadline‑driven self‑starters who combine creative spark with ruthless attention to detail – flexing effortlessly between brainstorming and drafting marketing headlines to crafting clear, accurate and legally compliant communications about tax, regulatory compliance and performance optimisation for our property partners.

They’re largely their own editors, so it's vital that they can not only catch their own typos but also be the voice of the customer – questioning whether their copy, and what we’re asking our travellers or partners to do, is clear and customer‑centric.

As one of four copywriters in our Content Studio, you’ll work on projects that support the Marketing department but traverse our brand marketing and product teams and beyond. You’ll demonstrate outstanding stakeholder communication, persuasion and management skills. This includes balancing the ability to challenge and push back with building collaborative relationships, and safeguarding our tone of voice, copy craft and process adherence while remaining pragmatic to business needs.

You’ll have entrepreneurial spark, broad general knowledge of not just marketing but also wider business operations (including finance and tax), and you’ll be someone who’s highly curious and goes out of their way to become an expert on topics that are new to you – always keeping in mind that we can only write clear, accessible copy on complex topics when we understand them ourselves inside and out.

Needless to say, you'll have amazing IT skills that help turbo‑charge your creative delivery. You'll be able to effectively give, receive, filter and action feedback from craft peers and non‑craft stakeholders alike, with your eye on delivering the best copy you can. And you'll have interest, ability and experience in proactively using GenAI to identify and execute opportunities to streamline and enhance your and the team’s copywriting.

• Work at a fast pace to interpret creative briefs and create high volumes of quality copy, demonstrating expert‑level writing skills and the ability to flex effortlessly and consistently between styles and formats to meet the needs of wide‑ranging audiences (including as part of large integrated marketing campaigns) while guarding the  brand tone of voice, style guide and brand experience – all often to very tight deadlines.
• Act consistently as an advocate for customer needs and perspectives in your own copy as well as in marketing and brand discussions, reviews and critiques.
• Build and manage effective relationships with key internal stakeholders and external agencies, and collaborate with them regarding projects and briefs, including navigating different perspectives and approaches, and present creative copy solutions to marketing and business stakeholders.
• Seek out, filter and respond positively and constructively to feedback from craft peers and non‑craft stakeholders, using it as fuel to further improve and refine the quality and business impact of copy deliverables, as well as to grow your own writing skills.
• Take ownership of larger projects and collaborate with globally located marketing, product, UX writing and UX design teams to create cohesive, holistic and compelling campaigns that leverage visual‑ and copy‑based, research‑informed storytelling strategies.
• Use in‑house tools to prepare your copy to be translated and…