Brand Marketing Manager (Dutch market

From strategy to activation: put brands firmly on the map.

As a Brand Marketing Manager (all genders), you are responsible for developing, managing, and executing creative, cross-media brand marketing strategies and campaigns for a variety of brands in the Netherlands. You help our clients take their brands to the next level by combining strategic thinking with a sharp eye for trends, inspiring and engaging diverse target audiences.

You are a source of ideas, a strategic advisor, and a hands-on executor all in one. You excel at developing and delivering 360° marketing campaigns across all relevant channels, always with the goal of making brands more visible, relevant, and successful. You also know how to present your concepts, strategies, and results in a compelling and persuasive way.

Please note that this job requires native-level Dutch and is based in Berlin or Amsterdam, with regular travel between both offices.

For this position, we offer a gross annual s
alary between €40,800 and €57,600 (based on a 40-hour work week).

• Developing brand concepts, brand strategies, and positioning for our clients.
• Planning and managing integrated 360° campaigns across social media, influencer marketing, newsletters, content, and paid media.
• Creating and executing content and social media strategies that align with the brand and its target audience.
• Coordinating and managing influencer campaigns and partnerships.
• Developing and expanding newsletter and CRM marketing concepts.
• Analyzing and optimizing campaigns based on KPIs.
• Preparing and presenting concepts, campaign strategies, and performance reports during client presentations.
• Collaborating closely with our Performance Marketing and Data teams.

• At least 2 years of experience in brand marketing.
• A strong understanding of digital brands, content trends, and storytelling.
• Knowledge of and experience in social media marketing, influencer management, email marketing, and content marketing.
• A creative mindset with an excellent feel for target audiences, trends, and storytelling.
• An independent, structured, and solution-oriented way of working.
• Strong presentation and communication skills, both online and offline.
• Dutch native speaker, fluent in English. German is an advantage.

• You’ll work from our cozy office in Amsterdam or Berlin, both located in the vibrant heart of their cities;
• Through our exchange program, you can temporarily switch between Berlin and Amsterdam, a unique opportunity to combine culture and work experience;

• You’ll have space to take on responsibility, earn trust, and the freedom to take initiative;
• We coach you in both personal growth and skill development, helping you get closer to your full potential every day;
• You’ll work with the TMA Talent Management program, where your innate drives and talents are used to empower you daily;
• There are plenty of training opportunities to keep growing in your field.

• You’ll receive a fair and transparent salary based on the Baarda remuneration model, aligned with your contribution;
• You’ll get an Apple Mac Book on loan for your daily work;
• Travel allowance and a pension scheme, depending on your location (Amsterdam or Berlin).

• Every day, enjoy a fresh, healthy lunch at the office;
• Great coffee? It comes from a local Amsterdam roastery, artisan roasted and always fresh.
• Stay fit with our gym membership or join in via the bike plan.

• We are a certified 'Excellent Workplace' by 2
  
  DAYSMOOD and proud of it;
• Friday afternoon drinks, parties on the Yellowgrape boat and inspiring team outings create connection and fun;
• We work according to our own holacratic way: the Yellowcratie. This means lots of autonomy, clear roles and collaboration based on trust instead of hierarchy.