Channel Marketing Specialist, EMEA

Company Overview:

Bose Professional is a leader in the professional audio industry, specializing in the design and manufacturing of cutting-edge audio solutions including loudspeakers, amplifiers, signal processing devices, controls, software, and accessories. As we continue to expand our team, we are seeking aChannel Marketing Specialist to join us on our journey. We have organized ourselves culturally around a set of shared values. We are ateamfirst, which means we are collaborative and support each other toward our common goals.

We start everything from the outside in, starting with thecustomerand solving from there. We value trust, so we are a company of people who are open and direct, avoid politics, and who do what it takes to deliver on our commitments. And as we work together, we are empathetic, courteous, and fair, because werespecteach other. Finally, we believe that creativity and innovation belong in all parts of the companytodriveexcellencein everything we do.

As a Channel Marketing Specialist, you are part of the sales team, implementing marketing strategies defined by global marketing and driving marketing activities and initiatives for the sales channels in collaboration with localsales teams. The region you will be active in is Benelux,France,UK/IRL,Spain,Portugal,Morocco, and Ivory Coast

• Channel marketing strategy implementation, including PR, advertising, marketing resources, newsletters,initiative sand suggestions,exhibitionsandnetworkingevents.
• You will report to the regional director and work closely with all members of the regional sales team, distributors and resellers.
• Maintain regular contact with media (press releases, news, events) & meet with press at events
• Organization of reference case stories in online and offline media
  • Identify case storiesin the sales regioninline with global strategy
  • Produce case stories in collaboration with local sales team
  • Push to publish case stories internal (website, soc media) and external (newsletters, reseller websites, soc media)
• Advertising
  • Createmediastrategy and planning with AV magazines in the region
• Newsletter
  • Creation of newsletters with regional and global content
  • Maintenance of distribution list
  • Measure the effectiveness of newsletters
• Organization of events.
  • Suggested events includeproduct introduction roadshows, exhibitions, reseller events and resellertrainings.
  • Alignevents with global strategy and local needs
  • Organization includes event design, logistics,lodging, catering, invitations, training certificationsandfollow up of execution.
• Purchasing
  • Creation of purchase orders and processing them in Certify
  • Monitoringexpenses withing the assigned marketing budget
• Production
  • Identify stories for social media posts and collaborate withglobalsocial media team
  • Production of marketing assets like brochures, banners,backdrops, shirtsandgiveawaysto support events
• Translations
  • Collaborate with global marketing tosupport and review translation of assets
• Reseller and distributor support
  • Define in collaboration with sales the marketing plans for key resellers and distributors
  • Support the execution of these marketing and provide necessary assets
• Support Company objectives by completing additional tasks as needed

• Experiencedproactivemarketing individual, withrecognizedadministrationand sales abilities.
• Good business understanding
• Needs to be motivated, setting high but achievable goals, and to demonstrateenthusiasmforthe work at hand
• Needs to demonstrate creativity in the development of innovative ideas
• Needs good interpersonal skills, effective communicator at all levels with good listening and questioning skills, with ability to build good team/media relationships
• Dependable team player, also able to work independently

• Fluent English and/or other one (French, Italian, Spanish)
• Very good knowledge of MS office (Word, PowerPoint, Excel, Outlook, Dynamics)
• Baseknowledge of HTML and newsletter communication
• Good knowledge Adobe Acrobat Pro, IA
• Knowledgeofsocial mediaand other online communication channels

Bose Professional is an equal opportunity employer and values diversity in the workplace. We…