CRM Campaign Managers; Talent Pool

JOB PURPOSE

We are always on the lookout for new talent. Whether you're looking to kick-start your campaign management career, are a hands-on CRM specialist, or a seasoned Marketing Manager with campaign strategy and leadership experience, we would love to hear from you.

As part of our embedded inhouse model, you will be employed by DEPT® but embedded within our Client’s team. From your day-to-day responsibilities, collaborations and deliverables, you’ll operate directly within the client team, allowing for the best of both worlds: the close-knit feel and impact of working inhouse, alongside access to the benefits, opportunities and support that DEPT® offers.

You will bridge the gap between marketing strategy, end-to-end multichannel campaign delivery, and AI innovation. Sitting at the intersection of campaign strategy, CRM execution, marketing technology, and creative production, you will be responsible for how the client presents itself to customers across owned channels (email, push, onsite, in-app, landing pages). Depending on your level, you will manage campaign plans, build and QA CRM workflows, optimise cross-channel engagement, and leverage cutting-edge AI tools to scale personalisation and elevate performance.

• Translate business propositions and consumer insights into inspiring, end-to-end multi-channel campaign plans across owned channels (onsite, web, app, email, push).

• Manage, build, and deploy CRM campaigns from briefing and creative development to QA, execution, and post-campaign analysis.

• Actively explore and apply AI tools and prompt workflows to accelerate content generation, creative ideation, dynamic personalisation, and campaign testing.

• Lead creative asset development across channels, ensuring brand consistency, high-quality execution, and rapid iteration for A/B testing.

• Liaise with internal stakeholders and cross-functional teams to clarify questions, manage expectations, and maintain briefing deadlines.

• Optimise campaign personalisation, audience targeting, and segmentation to maximise engagement and commercial performance across customer segments.

• Design, test, and analyse A/B testing frameworks and real-time channel metrics to deliver actionable post-campaign insights.

• Troubleshoot technical campaign setups (data accuracy, dynamic tags, targeting logic, link rendering) to ensure high-quality, on-time delivery.

• Maintain an understanding of Client brand, strategies, and customer segments to act as a trusted creative adviser and brand guardian.

• Ensure responsible AI usage across workflows, prioritising data privacy, output validation, and continuous process optimisation.

• We're open to seeing different levels of experience across CRM, digital marketing, and campaign management.

• Experience delivering a broad range of multi-channel marketing communications, including email, push notifications, onsite banners, and in-app channels.

• Strong interest or hands-on experience with AI tools (e.g. ChatGPT/GPTs, automation platforms, generative tools) and prompt workflows.

• Understanding of B2C marketing execution, dynamic content, customer segmentation, and campaign tracking logic.

• Extremely organised, with the ability to manage multiple projects, timelines, and priorities in a fast-paced environment.

• Data-driven mindset with experience conducting campaign QA, performance optimisation, or post-campaign analysis.

• Highly motivated to learn, grow, and continuously improve processes through innovative tactics.

• Personable, approachable demenor and strong collaborator across global, matrixed teams.

• Excellent written and oral communication skills, with the ability to engage and present to stakeholders.

• Basic understanding of HTML/CSS for email template rendering and troubleshooting is a plus.

• A flexible hybrid working policy to enjoy the best of both worlds.

• Early Finish Fridays, kickstart your weekend early with alternating early-finish Fridays.

• 15 days paid holiday annually, increasing with length of service (plus Public Holidays).

• Birthday Leave, a paid day-off each year.

• Access to dedicated mental health resources including enhanced sick pay scheme, employee assistance…