ETF Marketing Intern

Description Summary

Van Eck was founded in 1955 and has been driven by innovation and stands for intelligent, forward-looking investment strategies as a global top-20 ETF and crypto note provider, which is achieving very strong growth. Digital campaigns play an essential role in our commercial strategy. We combine state-of-the-art, highly innovative marketing techniques with very sizeable budgets. In order to remain at the forefront of marketing innovation, we dedicate significant time and energy to research, data analysis, and experimentation.

Van Eck is headquartered in New York City and has offices in Frankfurt, Amsterdam, Sydney, Zurich, Singapore and Shanghai.

In order to support our European marketing team, we are searching for a marketing intern, who will:

• Support in the development of marketing campaigns across various channels (You Tube, Linked In, Google Display Network, Facebook, Instagram, Twitter)
• Analyze the effectiveness of digital channels, marketing campaigns, and website visitor behavior using tools such as Google Adwords, Google Analytics, Crazy Egg and Google Reach Planner

• Content development and reviews in Dutch language
• Support local Marketing activities in the Be Ne Lux
• Support public relations efforts
• Review campaign webpages, newsletter content and validate translations

• Create social media posts for Linkedin, Twitter, Facebook
• Develop creative materials for social media in collaboration with a graphic design agency

• Identify target search key words and optimize web pages for these key words

6 months (flexible)

• Bachelor or Master’s education in marketing, finance, economics, business or engineering with good grades
• Language skills:
  Native Dutch speaker with a strong command of English. Proficiency in any of the following languages would be considered an advantage:
  Spanish, French, Italian, German, Swedish, or Polish.