Interim Marketing Manager; maternity le

Founded on Empathy, Fuelled by Impact

At Park Bee, our mission is to give space back to the cities by creating a seamless experience for drivers with an interconnected European parking network. Our philosophy is to build distinctive products and services that enhance existing resources without generating new ones, all nurtured by an enduring empathy for drivers and partners. Joining Park Bee means you'll be part of a team that's driving change and making a difference in the world.

You’re a creative thinker at heart and a marketeer by trade.

You think big but act fast, the kind of person who can zoom out to define direction and zoom in to make it happen. You believe a strong brand can change how people move through cities, and you want to help make that happen. You're bold enough to challenge what's been done, open enough to listen, and driven enough to make progress visible.

You know how to make a limited budget punch above its weight, thinking in smart, creative bursts rather than broad, expensive campaigns. And you already use AI as part of how you work, at Park Bee that's not a nice-to-have, it's baked into how we get things done.

In short, you’re ready to win and to help everyone enjoy the ride.

You’ll shape how Park Bee shows up in the world, from our brand story to how we partner with others. You'll grow awareness, build meaningful partnerships, and bring our mission to life.

Brand execution and campaigns

• Own our brand positioning, strategy and content across every touchpoint, from our app and website to social media, ads, newsletters, parking locations, and partner channels

• Bring a consistent, high-quality look and voice to everything we share

• Create and run brand campaigns that boost aided and unaided awareness, build on distinctive brand attributes, and increase brand recall

• Activate our 1600+ parking locations as brand touchpoints

• Share our story in smart, genuine ways, through content and creative collaborations

PR

• Identify PR opportunities that fit Park Bee's story and key moments

• Guide our PR agency to get the most earned media value out of every opportunity

• Make sure PR efforts translate into measurable visibility and credibility for the brand

Go-to-market coordination

• Own product launch marketing, working with Product, Growth, and Operations to plan and deliver key product launches with proper brand and marketing support

• Bridge brand execution with performance marketing efforts

• Translate campaign plans into clear board-level presentations, and get stakeholders across the business aligned, and convinced, on the direction

Partnership marketing

• Build and grow co-marketing partnerships with event venues, mobility companies, and other relevant channels, executing campaigns that drive brand awareness and user acquisition

• Native/fluent Dutch-speaking + strong English is mandatory

• Solid brand marketing experience, preferably in B2C tech/mobility

• Strong portfolio demonstrating brand campaign development

• Excellent content creation skills: you can write compelling copy and brief designers effectively

• AI-savvy, you use AI tools to work faster and sharpen your thinking, not as a gimmick but as part of how you work

• Excellent project management skills, you keep multiple campaigns, partners, and deadlines moving at once without anything falling through the cracks

• Confident presenting and defending your ideas to senior stakeholders, you don't just report on plans, you make the case for them

• Comfortable in a fast-moving, hands-on environment. You're proactive, resourceful, and collaborative.

• Experience with partnership or co-branding projects

• Experience working with creative agencies, and knowing how to get their best work without overpaying for it

What we’re not looking…