Senior Director - Sales Enablement and Commercial Excellence

• Increase sales effectiveness by maximizing time spent on customer engagement and value-driven activities.
• Implement enablement programs that equip sales teams with targeted, high-impact content and practical selling tools.
• Ensure all enablement materials meet Straumann's CI/CD standards for tone, clarity, and quality.

• Deliver structured, role-based onboarding programs for new sales and service team members to help them reach productivity faster.
• Partner with HR, Training, and Sales Leadership to define clear role expectations and success metrics.
• Continuously improving the onboarding journey using feedback and data insights.

• Collaborate with Marketing and Sales to ensure messaging consistency across campaigns, materials, and presentations.
• Maintain feedback loops to keep enablement content current and effective.

• Support sales teams in delivering consultative, personalized, and value-driven experiences.
• Ensure quality control for all uploaded and distributed content, reinforcing a 'quality over quantity' standard.
• Train & enable the sales force to articulate Brand and Solution differentiators and value proposition clearly.

• Use CRM data, content analytics, and performance dashboards to provide actionable insights.
• Partner with team managers to coach sales representatives based on data and performance trends.
• Identify best practices and replicate high-performing sales behaviors across the region.

• Drive adoption of new go-to-market strategies, pricing models, and product launches.
• Coordinate enablement campaigns for major commercial initiatives, ensuring timely delivery and sales readiness.
• Align enablement activities with regional and global strategic priorities.

• Collaborate on account segmentation, territory alignment, and target setting.
• Support design and communication of incentive and SPIFF programs that motivate performance and align with business goals.
• Ensure transparency and consistency in processes and policies related to promotions, exceptions, and rewards.

• Maintain and improve sales performance dashboards, ensuring accessibility and relevance for Sales Leaders.
• Analyze data to identify skill gaps, performance trends, and opportunities for enablement optimization.
• Provide regular reports and insights into leadership, supporting continuous improvement and growth initiatives.

This position holds management responsibility.