Manager - Digital Programs

The Manager of Digital Programs will play a pivotal role in executing Real Truck’s digital transformation roadmap. This position will lead the planning, coordination, and delivery of cross-functional initiatives that enhance the company’s global ecommerce and marketing technology ecosystem, including efforts across both D2C and B2B channels. This position bridges strategy and execution by translating enterprise priorities into actionable programs, aligning business and technology teams, driving adoption of AI-driven tooling, and ensuring measurable outcomes.

This role will be responsible for managing complex digital initiatives within ecommerce or consumer brands, possesses an understanding of B2B commerce dynamics and thrives on bringing clarity, structure, and progress to fast-moving organizations.

CORE FUNCTIONS

Program Management & Delivery

• Lead the planning and execution of multiple concurrent digital initiatives, including ecommerce platform enhancements, technology integrations, and process improvements – spanning domestic and international D2C and B2B sites.
• Lead the integration and migration programs supporting international ecommerce sites, including infrastructure alignment, phased multi-country rollouts, and post-launch validation.
• Develop and maintain detailed project plans, timelines, and deliverable tracking, ensuring global program visibility across regional stakeholders.
• Proactively identify risks, dependencies, and roadblocks spanning multiple countries (compliance, localization, payments, data residency), and work cross-functionally to resolve them.
• Ensure that programs are delivered on time, within scope, and aligned with defined objectives, factoring in country-level nuances.

Cross-Functional Collaboration

• Serve as the primary liaison between business, marketing, and technology teams globally.
• Translate strategic goals and requirements — including global and country-specific objectives — into executable project plans and milestones.
• Coordinate resources and stakeholders to ensure alignment on priorities, timelines, and deliverables.
• Facilitate clear and proactive communication across internal and external partners.

Ecommerce Platform Enablement

• Support digital initiatives related to ecommerce platform optimization, site experience, and system integrations across both D2C and B2B environments, including international implementations.
• Leverage understanding of modern digital commerce ecosystems to recommend scalable, future-ready solutions that support multi-language, multi-currency, and compliant international expansion.
• Partner with internal technology teams and external vendors to align technical requirements and implementation timelines.
• Help identify opportunities to improve customer experience, conversion, and operational efficiency.

Governance & Reporting

• Develop and maintain consistent frameworks for tracking milestones, risks, and outcomes.
• Deliver executive-level reporting and insights to ensure visibility into progress, challenges, and performance across domestic and international programs.
• Establish and uphold standards for global program governance, documentation, and communication.
• Use data and KPIs to evaluate program success and guide continuous improvement.

Change Management & Enablement

• Support the rollout and adoption of new tools, systems, and processes across business teams.
• Develop clear documentation, communication, and light training materials tailored for global distribution and localized adoption where needed.
• Partner with stakeholders to ensure operational readiness and long-term sustainability of new capabilities.
• Foster a culture of collaboration, accountability, and innovation across cross-functional teams.

Leadership & Strategic Influence

• Provide vision and leadership for global digital programs, ensuring alignment with enterprise priorities and long-term growth objectives.
• Act as a trusted advisor to senior stakeholders, influencing decision-making and championing digital transformation across the organization.
• Foster a culture of accountability, collaboration, and innovation, empowering cross-functional teams to deliver high-impact results.
• Mentor and guide project…