Senior Director

Title:

Senior Director, USA

FLSA Status:
Exempt

Supervisor:
Vice President, GIE

Location:

USA-Remote

Department:
Global Industry Engagement (GIE)

Alt Work Eligibility: CWW-Y, Remote-Y

Level: Sr. Director

The starting base pay range for this position is $135,000-$155,000. Individual compensation will be commensurate with candidate's experience. This position is eligible for full benefits, as well as the Senior Director level annual incentive bonus program.

The primary role of the Sr. Director, USA is to expand AVIXA’s engagement with the US professional audiovisual community and to grow and secure the Association’s relevance to the community within the parameters of the Association’s strategic plan. This is a position of responsibility and leadership in the region, representing the AV Industry and AVIXA at events, trade shows, giving presentations and holding executive business meetings.

This is also a role to maximize and grow volunteer engagements such as Councils and Committees in the US and promote worldwide.

• Developing tactical business plans in the region.
• Identifying opportunities for the application of the Association’s existing programs and products. surfacing and evaluating local industry needs and determining the viability of the Association’s engagement in those issues.
• Establishing relationships with relevant local and regional organizations to extend the reach and brand recognition of the Association.
• Growing the Association’s membership, influence, and revenue in the region.
• Leading and developing a team across the US, including Member Services, Councils and Volunteer leadership groups.
• Working closely with the Info Comm Show team, AVIXA marketing and content teams for execution of all membership and councils-related events at the Show.
• Promoting AVIXA and the AV industry at events.
• Maximizing revenue growth across membership and related products and services for the optimum value to members and the Association.
• Maximizing partner relationships in US with groups such as AVUG and researching new partnerships to optimize membership and relevance of the industry, e.g. with IT / Broadcast AV groups and associations.

• Developing short and long-term business plans in conjunction with fellow regional Sr. Directors to secure the goals of the Association in the region.
• Working with local and regional industry advisory groups to identify needs and, when appropriate, developing programs to meet those needs as they support the Association’s strategic plan.

• In conjunction with local staff, developing annual regional budget for executive and Board approval.
• Continuously monitoring financial performance and recommending and implementing necessary changes to meet budget objectives.
• Engaging with staff as necessary to ensure revenue and expense targets are met.

• Identifying and engaging with in-kind organizations to expand brand awareness, develop cooperative relationships, and secure the long-term position of the Association in the market.
• Working with industry manufacturers and distributors to develop sponsorship and support of Association activities in the region.
• Identifying influential channel members and end users to develop as leaders within the region and globally.

• Working with fellow regional Sr. Directors, Member Services team and Info Comm to develop and manage key accounts.
• Working with staff to develop and support Advisory Groups and Councils in the region.
• Developing volunteerism within the membership to support and advance the mission of the Association.
• Monitoring, evaluating and adjusting regional programs and services as necessary to assure the quality of the offering.

• Working with the association’s marketing and communications group to develop product, pricing, and promotion models appropriate to the region.
  Representing AVIXA as the senior staff member in US to the industry and trade press.

• Supervising Regional Directors and Country Managers with authority to make personnel decisions within the reporting line.
• Developing goals for direct reports and providing feedback…