Supplier Manager

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Johnson Brothers and Maverick Beverage Company have officially joined forces as one company! Through the acquisition of Maverick’s operations in Texas, Arizona, Colorado, and Florida, we’re now united in bringing exceptional wine and spirits to even more markets. Cheers to our next chapter—stronger together!

• Create & deliver a clear annual plan that states exactly how to achieve brand goals (POS/resource needs/ programming/ distribution/ volume/ investments/ KPI’s)
• Strategize with senior sales management to enhance the plan and ensure cross‑functional internal alignment.
• Collaborate with Supplier’s team on plan development and execution.
• Provide market insights to Supplier.
• Set, track, and measure business plan and KPI execution.
• Develop action plans with internal management and OPDM during MPR to course‑correct and achieve annual business plan.
• BDF (Business Development Fund) budget management.
• Product forecasting by SKU by month.

• Develop communication process with internal management to ensure proper alignment and understanding of Supplier’s strategies, initiatives, and targets.
• Conduct continual communication with management to assess progress against strategy and initiatives.
• Ensure appropriate actions are taken internally to support Supplier’s 360 initiatives.
• Execute monthly MPRs and create monthly action plans.
• Proactively review annual business plan objectives versus actuals and develop action plans to course‑correct prior to the MPR.
• Create sales incentives to increase engagement and deliver results on metrics that are falling short of plan with internal management and OPDM.
• Evaluate all programming and incentive effectiveness (engagement/ROI) and provide feedback to Supplier in MPR.

• Responsible for training all internal sales consultants that touch the brand.
• Coordinate onboarding training for all new sales employees within first 90 days of hire.
• Participate in monthly general sales manager meetings at minimum once per quarter.
• Spend a minimum of one full day ride‑along with a sales consultant (gate to gate) per month to train, develop, and evaluate the sales level of the rep and executional conditions of his/her account reporting.
• Responsible for all reporting to Supplier (bi‑monthly forecasts/EOM/ADM Scorecard/any HQ & Regional reports requested) by set deadlines.
• Maintain strong working knowledge of all internal reporting systems.
• Monitor monthly sales performance.
• Monitor daily sales and distribution reporting to MSA.
• POS management.

• POS allocation and inventory management.
• Distribute print materials to sales teams.
• Work with Supplier to source POS needs and opportunities.
• Align with Supplier team for event and account infrastructure needs, especially during peak summer event season.

• Work in conjunction with OPDM on candidate selection and final interviews.
• Conduct 30‑60‑90 onboarding of ADMs, covering all aspects they will need to do their job internally (reporting, GSMs, team intros, expense reports, printing).
• Identify and create optimal ADM territories aligned with each metro division.
• Establish sales/KPI targets for each ADM and manage the execution of these monthly KPIs through maintaining and reviewing the monthly ADM scorecard.
• Provide feedback/coaching, corrective counseling, and performance reviews to the ADMs.
• Spend a minimum of one full day ride‑along with each ADM per month (gate to gate) to train, develop, and evaluate the sales of the ADM and the executional conditions of his/her accounts.

• Responsible for VIP contract management and entering VIP promo codes into system to report 100% to MSA.
• Ensure VIP contract discounts are being entered into the system and 100% being offered to customers.
• Responsible for ensuring all NAOP accounts are set up with correct pricing and mandates are communicated to the teams responsible.
• Submit monthly billback to Supplier no later than 5 days after the month you are submitting for; verify VIP SKU compliance and set 30‑day action plans…