Social Media Manager

As we continue to grow, we are looking to add additional personnel to marketing team. Boba Tea Protein is a fast-growing wellness brand that is innovating at the intersection of boba and fitness. Our mission is to help people become their best selves by offering healthier, protein-packed alternatives to your favorite boba and Asian-inspired drinks!

We’re a 10-person team with a wide range of experience—from seasoned industry veterans to those just beginning their careers.

Full-time, 3-Contract.

$65,500 - $85,000 per year.

This is a hybrid role for the Dallas-Fort Worth, TX area.

Some travel may be required approximately 1-2x per quarter for photoshoots and content creation. Additional travel may be needed during peak seasons, such as Black Friday.

Boba Tea Protein is seeking a Social Media Manager who has two key strengths:

• Content Creation
• Community Management

This person should be a relatable personality to our gen z audience and comfortable being a face of the brand on Tik Tok / IG Reels.

In this role, you'll be responsible for developing and executing a social media strategy that brings our brand to life across platforms through engaging content and storytelling. We're looking for someone who not only understands social media platforms—but also deeply passionate about health, wellness, and, of course, boba.

• Film and edit content for our Tik Tok and IG Reels.
• Generate and execute monthly content calendar.
• Design engaging posts, stories, and short‑form videos that align with current trends and cultural moments to boost audience interaction.
• Distribute content across Tik Tok and IG.

• Foster a vibrant online presence by promptly responding to comments, messages, and tags in a voice consistent with our brand.
• Spot and seize opportunities to engage creatively in conversations, driving brand relevance and visibility.
• Work closely with marketing, creative, and product teams to roll out unified campaigns that support launches, brand milestones, and key initiatives.
• Ensure all social strategies align with broader business objectives through strong cross‑functional collaboration.

• Keep a finger on the pulse of social media trends, features, and platform shifts to inspire fresh, forward‑thinking content ideas.
• Suggest new approaches to maintain a competitive edge and cultural relevance.

• Monitor and track key performance indicators like engagement, reach, and conversion to evaluate content effectiveness.
• Deliver actionable insights and reports to continuously refine content strategy and campaign impact.

• Demonstrated at least 1-year of hands‑on experience with both creating video content and managing the community.
• Demonstrated success in producing compelling content across Instagram and Tik Tok.
• Strong writing and editing abilities, with an instinct for expressing a brand’s unique tone and personality.
• Comfortable using analytics tools to track performance and guide content strategy.
• Creative mindset with a passion for visual storytelling, emerging trends, and strong design sensibilities.
• Highly organized and capable of working in a dynamic, fast‑moving environment.
• Bonus points for familiarity with design tools like Adobe Creative Suite, Canva, or similar platforms.

• No degree required, but degrees in creative advertising, visual communication, graphic design, or other relevant degree is preferred.
• Health Insurance
• Vision Insurance

• Personal PTO
• 10 company holidays PTO
• Free Boba Tea Protein

All benefits are non-contractual, and Boba Tea Protein may amend, terminate, or enhance them as deemed appropriate.