Senior Digital Marketing Executive

Senior Digital Marketing Executive Overview of the company

Our client is a leading manufacturer and supplier of food products and ingredients, with a strong focus on improving health and wellbeing through sustainable products.

Recognised as one of the UK's best places to work, the company is seeking an ambitious Senior Digital Marketing Executive to join its award-winning team. Reporting to the Marketing Manager, you'll work closely with the eCommerce Manager and wider marketing team to deliver effective digital campaigns.

• Excellent salary and benefits package
• Performance-related bonus
• Four-and-a-half-day working week
• 1pm finish every Friday
• Flexible working hours
• 28 days' paid holiday
• Additional annual leave for long service
• Company sick pay scheme
• Pension scheme
• Training and personal development opportunities
• Long-service awards
• On-site parking

• Around two years' experience in digital marketing or online campaign delivery
• Experience translating marketing and e-commerce strategies into digital campaigns
• Strong organisational and campaign-management skills
• Experience using content management systems, email marketing platforms and campaign scheduling tools
• Good understanding of customer journeys and online conversions.
• Strong analytical and reporting skills
• Ability to manage multiple campaigns and meet deadlines accurately

• Translate marketing and e-commerce strategies into actionable online campaigns
• Ensure campaign timing, content and sequencing align with wider brand plans
• Deliver campaigns across relevant digital and partner channels
• Coordinate digital campaign requirements with the wider marketing team
• Ensure messaging and creative assets are deployed accurately and effectively
• Consider the complete customer journey from the initial digital touchpoint through to conversion
• Monitor campaign performance across digital channels
• Report on KPIs, including delivery accuracy, content status and engagement
• Analyse marketing and e-commerce campaign results
  
  Use campaign insights to improve future activity and support wider business growth
• Ensure campaigns are delivered accurately, on time and in line with the agreed strategy