Lead CX​/UX Designer

#BETHEDIFFERENCEIf making a difference matters to you, then you matter to us.

About the Team Wolters Kluwer's Digital Experience Group (DXG) designs and delivers user-centered solutions across our global Tax & Accounting portfolio. In the Netherlands, we support tax professionals and accountants with mission-critical software that enables compliance, advisory excellence, and operational efficiency in a highly regulated environment. Our UX organization partners closely with Product Management, Engineering teams & research teams to create solutions that are not only usable but strategically differentiated.

We operate in complex multi-role, multi-regulatory contexts where precision, trust, and responsible innovation are essential.

About the Role As Lead CX/UX Designer – Tax & Accounting Netherlands, you own the design direction for a product line within the Dutch Tax & Accounting business unit. You align user needs, business strategy, and technical feasibility to deliver high-impact experiences across multiple products. You combine strategic design leadership with people management. You will guide and develop a team of 4–5 designers, shape research and design strategy at portfolio level, and ensure that UX capacity is aligned with roadmap priorities and initiatives.

This role requires the ability to influence senior stakeholders, and hands‑on leadership in supporting research, service design, AI-enabled experiences, and responsible design practices.

Essential duties and responsibilities

Strategy & portfolio leadership Own and drive the design direction across multiple products within the Dutch Tax & Accounting portfoli

Align user insights, BU priorities, AI/technology capabilities, and regulatory constraints into cohesive experience strategies

Contribute to Business Unit visioning and annual planning cycles

Identify UX capacity gaps and proactively

Partner with stakeholders to inform hiring and budget allocation decisions

Translate strategy into clear UX priorities that support measurable product line impact

User research strategy & execution Lead research strategy across portfolios.

Collaborate with the research team on research studies for multi-role, multi-regulatory environments (e.g., accountants, SMEs, advisors)
Collaborate on AI (research) initiatives to inform intelligent and agentic user experiences

Engage senior stakeholders across Product, Engineering and Design to define research direction in collaboration with the researcher.

Apply service design methods such as ecosystem mapping and end-to-end journey modeling

Define and evolve maturity models for user understanding across personas and segments

Merge behavioral analytics and qualitative research into actionable insights

Identify cross-product patterns in Job Maps and workflow behaviors

Design leadership & delivery Provide daily direction, coaching and feedback to 4–5 designers

Ensure consistent application and evolution of the Wolters Kluwer Product Design System Plan and facilitate Design Thinking workshops, brainstorm sessions, and strategic alignment workshops

Act as primary liaison between UX, Product Management and Engineering Maintain high standards of accessibility (WCAG), usability and technical feasibility

Guide the integration of AI-powered experiences, prompt design, LLM orchestration and responsible AI principles

Define UX and AI evaluation metrics to measure impact

Job Qualifications
10+ years of experience in UX/Product Design, preferably in complex B2B software environments

Proven experience leading design across multiple products or a product line Experience managing designers (direct reports required)
Deep understanding of Lean Product and Lean UX principles

Experience working in cross-functional teams

Ability to operate with…