Marketing and Communications Data Analyst Student Assistant

Marketing and Communications Data Analyst Student Assistant

Position Summary:

The Marketing and Communications Data Analyst Assistant will assist in cleaning, transforming, and validating data to ensure high data quality and reliability. The role supports the development and distribution of weekly reports by aggregating and analyzing data from Google Analytics 4, Sprout Social, and Meltwater, and creates compelling visual representations of data using Tableau and Excel to help communicate insights effectively to stakeholders.

• Data Cleaning & Transformation:
  Assist in cleaning, transforming, and validating data to ensure high data quality and reliability. Gain experience with ETL (Extract, Transform, Load) processes and data wrangling techniques.
• Weekly Data Reporting:
  Support the development and distribution of weekly reports by aggregating and analyzing data from Google Analytics 4, Sprout Social, and Meltwater. Learn how to automate reporting processes and interpret key metrics.
• Data Visualization:
  Create compelling visual representations of data using Tableau and Excel to help communicate insights effectively to stakeholders.
• Digital Analytics & Campaign Analysis:
  Gain hands‑on experience with digital analytics by analyzing web traffic, social media performance, and marketing campaign effectiveness.

• Academic Standing:
  Preferred GPA of 3.5, or at least 3.3.
• Technical Proficiency:
  Basic understanding and/or desire to learn tools such as R‑Studio, Excel, Tableau, Google Analytics 4 (GA4), Google Ads, Sprout Social, Bit.ly, and Meltwater.
• Data Literacy:
  Familiarity with data cleaning techniques, data visualization concepts, and basic statistical analysis.
• Analytical Mindset:
  Possess a natural curiosity to explore data, uncover trends, and solve complex problems, with keen attention to detail and a proactive approach to discovering insights.

The University of Georgia is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to age, color, disability, genetic information, national origin, race, religion, sex, or veteran status or other protected status. Persons needing accommodations or assistance with the accessibility of materials related to this search are encouraged to contact Central HR (hrweb).

Sarah Smith Email: sarahruthsmith

• Posting Number: G/R31611P
• Posting Date: 12/05/2025
• Open Until Filled:
  Yes
• Location:
  
  Athens Area
• Employee Type:
  Non‑Exempt
• Anticipated
  
  Start Date:
  
  01/12/2026
• Classification
  
  Title:
  
  Student Assistant
• Full‑Time Equivalent: 0.5
• Percentage of Time: 100%
• Seniority Level: Internship
• Job Function:
  Marketing and Sales
• Industries:
  Online Audio and Video Media

Offers of employment are contingent upon completion of a background investigation including a criminal background check, verification of credentials and employment history, and, if applicable, a satisfactory credit check. A pre‑employment drug test may be required for positions with high‑risk responsibilities. Please visit the UGA Background Check website for details.