Community Liaison

Job description

Position Title:

Community Liaison

Reports To:

Marketing Specialist and Executive Director FLSA Status:
Non-Exempt Position Type:
Full-Time

The Community Liaison plays a vital role in strengthening the relationships between AXL Academy, our families, and the broader community. This position helps connect families with school resources, builds strong community partnerships, supports enrollment and retention strategies, and assists with communication and marketing efforts to increase the school's visibility.

The ideal candidate is friendly, community-oriented, highly organized, and passionate about supporting families and students. This person will plan and lead family events, support parent communication, conduct outreach, help bring in new students, and assist with school operations when needed. Bilingual (English/Spanish) is strongly preferred.

• Family & Community Engagement
  • Build trusting relationships with families to create a welcoming and inclusive school environment.
  • Plan, coordinate, and support family-oriented events (family nights, cultural celebrations, workshops, etc.).
  • Provide families with information about school programs, services, resources, and events.
  • Serve as a bridge between families and the school, helping address questions and concerns in a supportive, respectful manner.
  • Foster strong family-school partnerships to promote student success and belonging.
• Community Outreach & Partnerships
  • Represent AXL Academy at community events, festivals, and outreach opportunities.
  • Build and maintain partnerships with local organizations, businesses, and community leaders.
  • Conduct outreach to expand awareness of AXL Academy within the community.
  • Support collaborative efforts that strengthen the school's presence and reputation.
• Enrollment & Student Recruitment
  • Assist with strategies to recruit new students through outreach, community engagement, and communication efforts.
  • Support prospective families through the enrollment process with friendly and helpful guidance.
  • Help coordinate school tours, information sessions, open houses, and recruitment events.
  • Follow up with interested families to encourage application completion and support enrollment goals.
• Student Retention & Engagement
  • Support initiatives that promote student engagement, pride, and belonging.
  • Collaborate with staff to identify factors impacting student retention and assist with follow-up.
  • Conduct outreach to families regarding attendance, engagement, or re-enrollment needs.
• Communication & Marketing Support
  • Assist with creating and distributing communication materials such as flyers, newsletters, announcements, and digital content.
  • Support the Marketing Specialist with social media updates by providing photos, videos, event highlights, and family stories.
  • Help gather and create content for marketing campaigns and outreach materials.
  • Maintain friendly, consistent communication with families and community partners.
• Fundraising, Grants & School Support Initiatives
  • Assist with school fundraising activities, donation drives, and community-based events that support school programs.
  • Help organize, promote, and run fundraising events (e.g., family nights, community celebrations, raffles, car washes, etc.).
  • Support the Marketing Specialist and Executive Director with grant-related tasks such as gathering family stories, photos, data, or program information.
  • Help maintain positive relationships with donors, partners, and local businesses who support school initiatives.
  • Participate in community outreach that promotes financial and in-kind contributions to the school.

As part of a collaborative school community, the Community Liaison may also assist with general school needs. These responsibilities may include:

• Helping with student supervision during arrival, dismissal, lunch, recess, or school events.
• Assisting in classrooms or common areas during high-need times.
• Supporting school wide events involving parents, families, and students.
• Helping organize materials, set up events, and prepare communication tools.
• Supporting field trips and student activities (e.g., assisting with…