Key Account Mgr W- Senior Sales Mgr -Cananda; Hybrid

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SALES

US / CA | Hybrid Position | North America

LOCATION:
British Columbia, Canada or Washington or Oregon, USA

Ready to lead, inspire, and drive growth?

At TIGER, we believe great results start with great people. We’re looking for a strategic and customer-focused Key Account Manager – Technical Sales & Sales Management to lead our regional technical sales team, strengthen key customer relationships, and drive business growth across the market.

This is an exciting opportunity for a sales leader who combines commercial expertise, team development, and a passion for building long-term customer partnerships. You’ll play a key role in shaping sales strategies, developing new business opportunities, and helping our customers succeed through innovative coating solutions.

Sales Leadership & Strategy

• Lead, coach, and develop the regional technical sales team, fostering a culture of accountability, collaboration, and continuous improvement.
• Develop and execute strategic sales plans aligned with business objectives and growth targets.
• Analyze market trends, competitive intelligence, and sales performance to identify opportunities and guide decision-making.
• Monitor sales targets, gross profit, and margins, ensuring the team remains focused on sustainable business growth.
• Support pricing decisions and provide guidance on commercial approvals.

Key Account Management & Business Development

• Build and strengthen relationships with key accounts and strategic customers.
• Identify, develop, and pursue new business opportunities to expand our market presence.
• Partner with sales representatives to develop customer-specific account plans, strengthen value propositions, and close new business.
• Support the transition and development of customer accounts, ensuring strong relationships and continued growth.
• Collaborate with customers to understand their needs and deliver effective, value-based solutions.

Customer Experience & Cross-Functional Collaboration

• Champion an excellent customer experience by improving communication, responsiveness, and coordination across teams.
• Work closely with internal stakeholders to address customer concerns, resolve issues, and improve processes.
• Ensure the team understands customer expectations and consistently delivers on commitments.
• Identify opportunities to streamline workflows and strengthen collaboration between sales and internal departments.

Market Development & Marketing Support

• Conduct market and competitive analysis to identify emerging trends and growth opportunities.
• Collaborate on marketing goals and initiatives, including trade shows, exhibitions, product launches, and promotions.
• Maintain accurate customer and sales information in the CRM system.
• Prepare sales analyses, reports, and action plans to support business decisions.

• A bachelor's degree in Business Administration, Marketing, or a related field, and/or 10+ years of field sales experience with a proven track record of success.
• At least 5 years of experience in sales leadership, including team management, coaching, and performance development.
• A minimum of 10 years of experience in the coatings industry.
• Strong commercial acumen, including experience with sales strategy, profitability, gross margins, and account development.
• A demonstrated ability to build lasting customer relationships, identify opportunities, and close business through consultative and value-based selling.
• Excellent leadership, communication, analytical, and problem-solving skills.
• A collaborative mindset and the ability to motivate teams while driving results.
• Willingness to travel up to 65% of the time to support customers and business needs.

At TIGER, you'll join an international, family-owned business with a long-standing reputation for quality, innovation, and customer partnerships. Founded in 1930, TIGER has grown into a global organization with production facilities, research and development centers, and a sales network spanning approximately 50 countries.

We offer the opportunity to make a meaningful impact, lead talented people, build lasting customer partnerships, and contribute directly to our continued growth.

This is a hybrid position supporting TIGER Drylac USA (TDU) and TIGER Drylac Canada (TDC). Travel requirements may be significant depending on customer and business needs.