Marketing Operations Associate
Listed on 2025-12-01
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Business
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Marketing / Advertising / PR
Digital Marketing, Market Research
As a Marketing Operations Associate at Emporia, you will sit at the heart of how we communicate with clients, prospects, candidates, and our broader industry. This role blends product marketing, content creation, conference management, and audience engagement, and is perfect for someone who loves talking to users, shaping narratives, and turning insights into high-impact campaigns.
Emporia is a venture-backed, suite of B2B Research solutions. Our award-winning flagship product, mrxCore, is a self-serve B2B insights platform that's built on nearly one billion professional firmographic and demographic records. Leveraging AI and big data, we efficiently match the right candidates with research opportunities that they are compensated for, benefiting everyone that is involved. Our platform is the centerpiece for any good B2B market research strategy, not only powering the data but also giving our customers all the tools they need to execute on their research seamlessly.
We are recognized as a highly innovative, challenger brand in the research technology space, disrupting what was traditionally thought possible with B2B market research, a space that has historically had very manual and human-driven methods.
B2B market research is key to the development and improvement of all products and services out in the world. Watch Linked In's acclaimed branded film on B2B that debuted this past year at Cannes if you need some convincing. Emporia empowers market research agencies to gather on-demand insights essential for product development, service enhancement, sales enablement, and competitive analysis. Industry leaders like Amazon, Meta, and Google trust Emporia-collected data to inform critical strategic decisions and enhance their offerings.
The RoleAs a Marketing Operations Associate at Emporia, you will sit at the heart of how we communicate with clients, prospects, candidates, and our broader industry. This role blends product marketing, content creation, conference management, and audience engagement, and is perfect for someone who loves talking to users, shaping narratives, and turning insights into high-impact campaigns.
You will own programs that help Emporia stay top-of-mind with customers and the industry: interviewing power users to uncover insights, coordinating our presence at conferences, producing our monthly newsletter, and partnering closely with engineering to share relevant product updates externally. You’ll also support recruiting efforts by running university outreach and crafting compelling content for different talent audiences. You’ll collaborate across Sales, Product, Engineering, and Leadership, turning strategic ideas into crisp execution that strengthens Emporia’s brand and fuels our growth.
ResponsibilitiesClient & User Insights
- Conduct structured interviews with clients, power users, and prospects to gather product feedback, surface insights, and identify storytelling opportunities.
- Translate learnings into external content and internal recommendations to improve product and marketing strategy.
- Track and segment clients into meaningful audiences for tailored outreach, campaigns, and conversations.
- Own the creation, writing, and distribution of Emporia’s monthly newsletter and other recurring communications.
- Partner with Engineering and Product to identify which new features or improvements should be promoted via email, Linked In, landing pages, demos, and one-pagers.
- Draft and publish content for Linked In, including conference attendance announcements, new hire announcements, thought leadership, and product updates.
- Create tailored content for segmented client audiences, ensuring relevance and strong engagement.
- Coordinate Emporia’s conference strategy end-to-end: booth logistics, speaking opportunities, sponsor ships, swag design, client dinners, happy hours sponsor ships and more.
- Work with designers and vendors to concept, produce, and ship swag that reflects Emporia’s brand.
- Ensure all conference attendance is captured and shared externally through polished Linked In posts and follow-up post-event materials.
- Represent…
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