Technical Artist

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Electronic Arts creates next‑level entertainment experiences that inspire players and fans around the world. This role is part of our EA Experiences group (XO), dedicated to providing outstanding experiences for our growing communities centered around world‑renowned brands such as Apex, Battlefield, EA SPORTS FC, Madden NFL, The Sims, and more. The team builds fandoms, drives interactive storytelling, and positions our franchises at the heart of the broader entertainment ecosystem.

You will be the hands‑on technical artist/producer, reporting to the head of XO AI Labs. You will design, prove, and product ionize AI‑powered creative workflows, creating reliable image, video, and audio pipelines for creative and production teams. The position involves architecting end‑to‑end AI content creation and deployment solutions—from dataset and prompt systems through approvals, versioning, and channel delivery.

• Prove new AI‑based creative workflows: rapidly prototype AI‑enabled image/video/audio pipelines, run technical validations, and draft playbooks for creative and production teams.
• Own the end‑to‑end workflows: specify requirements, data flows, and interfaces across briefing, generation, edit/review, rights/approvals, localization, and QC.
• Model & tooling mastery: operationalize precision controls (LoRA, control/conditioning, pose/layout, style transfer, in/out‑painting, frame interpolation/up‑scaling) to deliver brand‑true high‑quality visuals at scale.
• Production integration: connect workflows with source control, asset management/DAM, project trackers, render/encode farms, and publishing endpoints; define observability (quality gates, telemetry, cost).
• Guardrails & governance: embed IP usage, approvals, disclosures, and policy compliance into pipelines; define acceptance criteria, review checklists, and incident handling.
• Thought leadership: provide thought leadership to the organization, promote “what could be”; lead “prove, pilot, and production” efforts; facilitate showcases and workshops for global partners.
• Global collaboration: coordinate with studios and regional teams; plan international on‑sites to unblock adoption and ensure workflows meet local market needs; lead the creation of image/video/audio hyper‑culturalization and personalization at scale with brand‑true creative.

• 8+ years of experience with production content creation (images, videos, etc.), 2+ years integrating AI into content production.
• 4+ years of leadership experience, building, scaling, and leading teams.
• Demonstrated experience building AI‑driven creative pipelines (image/video/audio) and deploying them for marketing or production teams; experience collaborating with creative agencies.
• Hands‑on with visual diffusion workflows, prompt & context systems, precise micro‑adjustments (control/conditioning, adapters, fine‑tuning/LoRA), and quality gates.
• Practical video generation/editing experience (text‑to‑video, image‑to‑video, temporal consistency, editing/up‑scaling/interpolation) for campaign use.
• Strong creative and production mindset: versioning, asset QC, rendering/encoding, delivery specs, performance & cost tracking.
• Image and video model tuning and LoRA creation; driving brand and style consistency in creative and production assets.
• Ability to operate in a startup‑like setting: requirements discovery, rapid prototyping, iterative delivery with measurable outcomes.
• Collaboration and influence across creative, production, engineering, and legal/policy; excellent training and documentation skills.
• Creativity, critical thinking, and excellent ability to communicate complex concepts to a non‑technical audience.
• Experience with Adobe Photoshop, Lightroom, Comfy
  
  UI, Veo, Nano Banana, diffusion models, control nets, LoRA, etc.
• Willingness and ability to travel internationally.

• Experience building or integrating end‑to‑end content platforms (brief, generate, review, approve, localize, and deploy), including telemetry/observability, cost controls, and quality controls.
• Background in motion/3D and creative tooling (After Effects, Premiere,…