Content Lead
Job in
Austin, Travis County, Texas, 73301, USA
Listed on 2026-11-01
Listing for:
Atticus Advisory Solutions Inc.
Full Time
position Listed on 2026-11-01
Job specializations:
-
Creative Arts/Media
Content Writer / Copywriter, PR / Communications, Technical Writer
Job Description & How to Apply Below
Work Shift:
Day Shift (w/ flexibility)
Role Overview :The Content Lead is the "Editor-in-Chief" and the primary guardian of the IP Roadmap. Your mission is to transform the raw, technical expertise of our Subject Matter Experts (SMEs) into high-value Intellectual Property that positions Atticus Solutions and company as industry benchmarks. You are responsible for the "Reframing" of market narratives—moving prospects from a state of "Chaos" to "Clarity" by producing content that doesn't just inform, but challenges the status quo.
WhatYou’ll Be Doing:
- Execute the IP Maturity Framework across all core service pillars.
- Produce Level 4 IP Assets (Technical Whitepapers, Research Reports, Comparison Guides).
- Standardize the Case Study Factory to produce 1 high-impact "Impact Story" per month.
- IP Architecture:
Take full ownership of the IP Roadmap. You must identify the "knowledge gaps" in the market and fill them with proprietary frameworks, technical guides, and "Reframing" content. - Maturity Management:
Move content through the four levels of maturity:
Level 1:
Basic awareness (Social/Blogs). Level 2:
Educational (How-to guides/Newsletters). Level 3:
Proof (Case studies/Webinars). Level 4:
Industry Standard (Technical Whitepapers/E-books/Proprietary Tools). - Research & Development:
Conduct deep-dive research into IT Staffing trends and Net Suite ecosystem updates to ensure our IP is always at the "cutting edge" of global standards. - SME Interviewing:
Act as an "internal journalist." Conduct weekly interviews with technical leads and consultants at Atticus Solutions and company to extract the "Value Pointers" and "Reframing" ideas that only experts know. - Technical Simplification:
Translate complex ERP technicalities and IT staffing methodologies into simplified, authoritative narratives that a CEO or CFO can understand and trust. - Thought Leadership Ghostwriting:
Manage the "Founder-Led Growth" content, ghostwriting high-density Linked In articles and PR pieces for executive leadership that establish them as visionaries. - Narrative Consistency:
Ensure the "4 Pillars" (Impact, Cost, Capabilities, Efficiency) are woven into every piece of content. You are the final gatekeeper of the brand's technical tone. - Content Distribution Strategy:
Partner with the Rev Gen department to ensure that "Value Selling" content is integrated into GTM Sequences, Newsletters, and ABM campaigns. - Case Study Factory:
Lead the production of "Impact Stories." Move beyond the traditional "Problem-Solution" format to a "Impact-Pillar" format that clearly demonstrates ROI.
- 7–10 years in B2B Content Strategy, Journalism, or Technical Writing. Experience in Professional Services or High-Tech SaaS is essential.
- Strategic Writing:
Exceptional ability to write long-form, high-density IP assets (Whitepapers/Research Reports). - SEO/AEO Knowledge:
Deep understanding of "Answer Engine Optimization" (AEO) to ensure content is structured for AI-search crawlers.
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