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Director, Direct-to-Customer Innovation & Digital Health

Job in Austin, Travis County, Texas, 73301, USA
Listing for: BeOne Medicines Ltd.
Full Time position
Listed on 2026-11-05
Job specializations:
  • Education / Teaching
    Digital Marketing
Salary/Wage Range or Industry Benchmark: 150000 - 230000 USD Yearly USD 150000.00 230000.00 YEAR
Job Description & How to Apply Below

Director of Direct-To-Customer Innovation & Digital Health leading strategy for patient-centric digital experiences in oncology, specifically CLL.

Responsibilities
  • define and execute a seamless, compliant digital platform connecting patients, caregivers, and healthcare providers
  • develop scientific messaging
  • collaborate with cross-functional teams including engineering, design, analytics, and marketing
  • establish KPIs to measure engagement, satisfaction, and accessibility
  • manage social media presence and partnerships with patient advocacy groups
  • ensure privacy and regulatory compliance (HIPAA, GDPR, WCAG)
  • drive agile product development and prioritize customer-first culture
Requirements
  • medical affairs background with degrees in medicine, pharmacy, nursing, or pharmacology
  • experience translating complex science into accessible messaging
  • strong technical fluency with Salesforce, analytics, CMS, web architecture
  • proven success leveraging data and behavioral insights
  • excellent stakeholder management and communication skills
  • understanding of healthcare regulatory and privacy standards
Preferred
  • Master’s degree or MBA
  • experience in consumer health or wellness platforms
  • expertise in AI personalization, large-scale engagement, digital therapeutics, oncology or chronic disease experience

Location:

remote with 20% travel.

No supervisory responsibilities noted.

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