Website Project Manager; eCommerce Operations

Website Project Manager (eCommerce Operations) — Hay House, Inc.

As our Website Project Manager (eCommerce Operations), you’ll play a key role in shaping our online presence, optimizing digital platforms, and driving business growth. Leveraging your project management skills, you'll oversee Magento/Adobe Commerce, Word Press, and other key technologies to enhance the customer experience, implement innovative marketing strategies, and boost engagement across our eCommerce platforms.

• Lead eCommerce strategy across Magento/Adobe Commerce, Word Press, Kajabi, and other platforms to maximize performance and conversions.
• Collaborate with developers by creating technical specifications to enhance and maintain our websites.
• Drive multi-channel marketing campaigns, including promotions, flash sales, and digital advertising initiatives.
• Expand our digital footprint by integrating new websites and brands into our technology ecosystem.
• Ensure website security and performance through daily maintenance, Word Press updates, and troubleshooting.
• Manage project workflows, including writing Statements of Work (SOWs), Requests for Proposals (RFPs), and project plans for web and marketing initiatives.
• Optimize website engagement by tracking conversion rates, customer behavior, and traffic trends—then using data-driven insights to improve performance.
• Develop compelling content and oversee metadata, branding, and marketing materials to align with business objectives.
• Ensure compliance with web security, GDPR, and CCPA regulations while managing key operational processes like payment processing and inventory.
• Evaluate and implement third-party tools to improve site functionality and user experience.
• Utilize AI-driven tools to streamline content creation, enhance analytics, and improve operational efficiency.
• Stay ahead of digital trends by researching emerging technologies, conducting competitor analysis, and applying industry best practices.
• Lead SEO marketing efforts to boost organic traffic and site visibility.
• Oversee website projects from planning to execution, ensuring smooth and timely delivery.
• Adapt to the evolving digital landscape and contribute to new projects that drive innovation and business growth.

• Strong ability to manage multiple projects simultaneously, prioritize tasks effectively, and meet deadlines.
• Excellent written and verbal communication skills, with the ability to collaborate across teams and present technical concepts.
• Experience managing external vendors and overseeing business-critical projects.
• Working knowledge of Word Press and Magento/Adobe Commerce (or similar eCommerce platforms).
• Strong understanding of web development, backend administration tools, and database-driven websites.
• Familiarity with UI/UX optimization and customer journey mapping.
• Ability to troubleshoot technical issues and provide QA support for web fixes.
• Proficiency in Microsoft Office Suite, Google Analytics, and digital project management tools (e.g., Asana, Slack, Zoom, ).
• Team-oriented mindset with a consultative approach to working with cross-functional teams.
• Demonstrates an entrepreneurial spirit, thriving in fast-paced environments by taking initiative, embracing change, and seeking creative solutions.

• Bachelor’s degree in Marketing, eCommerce, Business, or a related field, or equivalent work experience.
• Minimum of 5 years of experience in project management or eCommerce management.
• Experience managing large-scale web and marketing projects within budget and strict timelines.
• Previous experience working in a digital-first organization, preferably within publishing, media, or consumer goods industries

• Remote
• Meaningful Work
• 4-Day Work Week
• Comprehensive Medical, Dental, and Vision Insurance
• PTO, Pay in Lieu of Time Off, and Shared Leave
• Paid Holidays + Floating Holiday
• 401k Match
• Company paid Short-Term & Long-Term Disability
• Emergency Savings Account + Company Contribution
• Flexible Spending
• Professional Development & Education Assistance
• Employee Assistance Program (EAP) for you & family