Demand Generation Lead, Tech

Company Overview

Rex is a privately held ecosystem of entrepreneurial ventures founded by Peter Rex, spanning tech, real estate, insurance, AI, and more. We build companies and investment platforms that deliver exceptional financial returns while advancing meaningful societal impact. At the core of our strategy is deep alignment with our capital partners. We are creating one of the most compelling investor-facing ecosystems in the private markets, distinguished by a rare combination of institutional-quality real estate and high-growth tech ventures unified by a singular, mission-driven vision.

Rex exists to catalyze human flourishing, serving people across all nations. We are building a firm with transcendent impact, crossing geographies and aiming to leave a permanent mark on history. With more than 500 team members, Rex builds and invests across tech, real estate, insurance, contrarian trading, and more.

Our ecosystem includes:

• Tech ventures built from the ground up
• 20,000+ apartment homes
• Hotel and premium creative spaces
• Insurance businesses

We currently see a contrarian opportunity in real estate investing and are launching a private equity initiative focused on institutional-quality assets, with a focus on multifamily properties. This effort is optimized to serve investors and is a strategic priority. We are quickly adding to the leadership team.

In parallel, we are rapidly advancing AI-powered tech targeting inefficiencies in real estate and adjacent sectors. Our tools are transforming maintenance, leasing, compliance, insurance, and more. With ten ventures already generating revenue, we are early in a long-term effort to create over a trillion dollars in economic impact and, more importantly, enduring societal value.

Based primarily in Texas and Florida with remote operations nationwide, Rex builds with a dual mandate: generate strong, downside protected returns and uplift humanity. We are seeking professionals ready to help scale this platform and drive global impact.

Rex is seeking a Demand Generation Lead to drive growth across its portfolio of tech ventures. This role owns the full demand engine from messaging and outreach to landing pages, lead capture, and conversion tracking, with a mission to discover and scale messages that resonate through rapid testing and iteration. Ideal candidates have 4 to 8 years of B2B or SaaS growth marketing experience and thrive in fast-paced, data-driven environments.

They will manage paid search, social, display, events, nurture campaigns, and referral programs while developing customer acquisition strategies that increase lead quality and volume. This person must be hands‑on, capable of building campaigns, landing pages, CRM workflows, and analytics dashboards while optimizing conversion and cost per lead. They will collaborate directly with the executive team, including the CEO, and work closely with key stakeholders such as sales leadership, engineers, and customer success leaders to align growth strategy with product and customer insights.

Success means establishing a repeatable, measurable system that produces predictable demand through creative experimentation, disciplined analysis, and a deep understanding of what converts, supported by clear metrics, KPIs, and continuous reporting. Must be a missionary to the bone, committed to Rex’s mission to catalyze human flourishing via tech. Fully remote.

The Demand Generation Lead will build and scale the marketing engine that drives qualified pipeline across Rex’s ventures. You will own the full lifecycle of demand creation, from developing messaging and campaigns to optimizing funnels and tracking performance. This includes managing paid search and social, events, referrals, and nurture programs while building systems that make growth measurable and repeatable.

You will work closely with leadership and cross‑functional teams to align marketing, product, and sales strategies. The ideal candidate is hands‑on, data‑driven, and creative, with the ability to turn insights into campaigns that deliver real results. You should be comfortable writing ad copy, building workflows in…