Content Strategist or Senior - AI & Emerging Platforms

Requisition

Employment Type:

Unclassified Regular Full-Time (URF)
Division:
Communications
Compensation:
Dependent on Qualifications
Job Closing: 10/30/2026 11:59PM CT

Location:

TRS Headquarters Building 1
4655 Mueller Boulevard
Austin, Texas, 78723
United States

Service, Respect, and Connection are core to the individual and collective TRS experience. We know that great service rests on a foundation of relationships that connect us all to an empowering and rewarding career. At TRS, we’re inspired by our community who bring authenticity and commitment to our mission to improve the retirement security of public education employees and retirees throughout Texas.
As a group of achievers, we tap collaboration and innovation to raise the bar in performance, administering and counseling pensions and healthcare benefits to ensure certainty for the future of our members. We invite you to join us, where both personal and career growth are respected and where you can make a difference in our members’ lives every day.

The Content Strategist or Senior - AI and Emerging Platforms is responsible for ensuring TRS communications content is clear, authoritative, accessible, and discoverable by people and by publicly available AI-driven platforms increasingly used by TRS members to understand their benefits. The incumbent supports the practical, responsible integration of AI enhancements across the Communications Department content, products, and digital platforms, including the TRS website and agency publications.

The Senior Content Strategist incumbent serves as the Communications Department senior subject matter expert for AI-enabled communications and guides the practical, responsible integration of AI enhancements across the Communications Department content, products, and digital platforms, including the TRS website and agency publications. This position works with approved, TRS-governed AI tools and works proactively with Communications staff, internal stakeholders, Legal, IT, Information Security, and agency employees.

This position is posted at two levels - Content Strategist and Content Strategist Senior. The selected candidate will be offered the position level that most closely matches their education and experience.

• Content Strategist: $81,168 - $101,460
• Content Strategist Senior: $98,214 - $130,000

• Develops or establishes and maintains a content strategy that keeps TRS communications clear, consistent, accessible, accurate, and easy to find across web pages, FAQs, publications, documents, videos, email, and other public materials.
• Reviews or evaluates existing content on an ongoing basis for quality, accuracy, accessibility, and performance, with a focus on improving how content is interpreted and sourced by both users and AI systems.
• Defines, and/or develops and recommends content standards that prioritize plain language, member-focused explanations, and consistent terminology aligned with TRS policy and benefits information.
• Analyzes and/or reports key performance indicators related to content quality, discoverability, AI search accuracy, and efficiency gains from AI-assisted workflows.
• Uses insights and other emerging technologies to continuously refine content strategy, optimization approaches, and departmental priorities.

• Optimizes TRS content so it is accurately surfaced, summarized, and cited by publicly available AI-driven search and answer engines, including AI overviews and chat-based search results.
• Structures content for AI extractability using clear headings, summaries, FAQs, schema markup, and…